# Inhalable Chocolate 'Le Whif' Chocolate Inhaler is a Calorie-Free Way to Indulge Your Sweet Tooth By Marissa Brassfield | Published 2009-04-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/le-whif References: [i.gizmodo](http://i.gizmodo.com/5199224/le-whif-inhaler-stinks-of-chocolate-marketing-ploy) & [lewhif](http://www.lewhif.com/) Chocoholics, rejoice: There's a way for you to indulge in your [chocolate cravings without gaining an ounce](https://www.trendhunter.com/trends/hormbles-chormbles-candy-bars), and it's called the 'Le Whif' inhaler. The chocolate inhaler is a molecular gastronomist's dream, and combines [chocolate with aerosol science](https://www.trendhunter.com/trends/chalet-by-brown-girl-jane). 'Le Whif' is the brainchild of [Harvard](https://www.trendhunter.com/trends/goldie-dog-essentials) professor David Edwards and Thierry Marx, inspired by Edwards' book "Whiff." The graphic novel features a vision of the future in which individuals sniff or whiff their food nasally rather than ingesting it orally. Weird. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 9% | Activity: 85% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Inhalable Food:** Inhalable food products may emerge as a disruptive innovation within the food and beverage industry, providing a unique sensory experience for consumers. - **Molecular Gastronomy:** Molecular gastronomy techniques used in the creation of inhalable food products may open up opportunities for innovation in the culinary arts industry. - **Alternative Consumption Methods:** Alternative methods of consumption, such as inhalation, may disrupt traditional food and beverage consumption patterns and lead to new product development opportunities. ### Industries Being Reshaped - **Food and Beverage:** The food and beverage industry could see changes with the emergence of inhalable food products as a new category of edible goods. - **Culinary Arts:** The use of molecular gastronomy in the creation of inhalable food products may provide new opportunities for innovation in the culinary arts industry. - **Medicine:** Inhalable food products may have potential applications in the medical industry, such as delivering medication or nutrients through inhalation rather than ingestion. ## Related on Trend Hunter - [Printed Low-Fat Chocolates](https://www.trendhunter.com/trends/low-fat-chocolates.md) - [Low-Sugar Chocolate Bites](https://www.trendhunter.com/trends/whims.md) - [Dubai Chocolate Whipped Creams](https://www.trendhunter.com/trends/whipnotic-dubai-chocolate.md) - [Boozy Chocolate Whipped Creams](https://www.trendhunter.com/trends/chocolate-whipshots.md) - [Layered Cocoa Fragrances](https://www.trendhunter.com/trends/choco-loco.md) - [Brownie Batter Whipped Creams](https://www.trendhunter.com/trends/brownie-batter-whipped-cream.md) - [Filmic Chocolate Toothpastes](https://www.trendhunter.com/trends/chocolate-flavored-toothpaste.md) - [Air-Based Chocolate Gelatos](https://www.trendhunter.com/trends/solein.md) - [Dessert-Inspired Perfumes](https://www.trendhunter.com/trends/dipped-in-chocolate-perfume.md)