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# Ultra-Supportive Chic Sports Bras
Le Mystère Offers Size-Inclusive Sports Bras

By Grace Mahas | Published 2020-11-03 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/le-mystre
References: [lemystere](https://lemystere.com/collections/sport-sc/products/active-balance-sport-bra-carbon-2020) & [lemystere](https://lemystere.com/products/sheer-illusion-sport-bra-black-2020)

Le Mystère, an apparel label founded in 1991 designed to "revolutionized intimate apparel by building a bra for comfort," now offers two ultra-supportive, size-inclusive [sports bras](https://www.trendhunter.com/trends/temperature-regulating-sports-bra) designed for the modern woman.

The Sheer Illusion Sports Bra was recently launched and offers a medium impact option with a sleek, streamlined aesthetic. The bra is made from supportive hi-density foam that offers a smooth contour shape that forms to the body. Le Mystère also offers a light compression option, the Active Balance Sports Bra, that made using a unique [contour underwire](https://www.trendhunter.com/trends/everflexing-bra) that adds versatility. The bra boasts a plunging neckline complimented with a sheer, draped fabric for an eye-catching look.

The new Le Mystère sports bra are available in inclusive sizes and can be purchased online, with prices starting at $60.00 USD.

Image Credit: Le Mystère

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 69% | Activity: 64% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Key Themes Behind This Trend

- **Size-inclusive Sports Bras:** Disruptive innovation opportunity: Develop size-inclusive sports bras to cater to the needs of a diverse customer base.
- **Ultra-supportive Sports Bras:** Disruptive innovation opportunity: Design ultra-supportive sports bras using innovative materials and contour shapes for enhanced comfort.
- **Streamlined Aesthetic Sports Bras:** Disruptive innovation opportunity: Create sports bras with a sleek and streamlined aesthetic that combines style with functionality.

### Where This Applies

- **Apparel:** Disruptive innovation opportunity: Apply innovative techniques and materials to create comfortable and fashionable sports bras.
- **Intimate Apparel:** Disruptive innovation opportunity: Develop modern and inclusive intimate apparel options, such as size-inclusive sports bras.
- **E-commerce:** Disruptive innovation opportunity: Utilize online platforms to sell and market size-inclusive sports bras to a wide customer base.

## Related on Trend Hunter

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- [Temperature-Regulating Sports Bras](https://www.trendhunter.com/trends/temperature-regulating-sports-bra.md)
- [Functional Support Bras](https://www.trendhunter.com/trends/underwire-bra-collection.md)
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