# Paper Rivers Le Creative Designs Visually Stimulating 2-D River for Shoes-Up By Brian G Randles | Published 2009-11-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/le-creative References: [designboom](http://www.designboom.com/weblog/cat/8/view/8213/le-creative-sweatshop-with-khuong-nguyen.html) & [shoes-up](http://www.shoes-up.com/web/index.php#) Le Creative is an agency which specializes in DIY designs that capture your attention, without the use of high-tech gadgets. LE Creative has been featured on Trend Hunter before, and they do not disappoint this time around. In an new campaign for [Shoes-Up](https://www.trendhunter.com/trends/soles4souls-canada), Le Creative has used its skills as [masters of paper](https://www.trendhunter.com/trends/fragmenti) to make a [two-dimensional river](https://www.trendhunter.com/trends/ripples-collection) as well as glimmering paper shadows. Check out more from the creative design firm by clicking on the link to DesignBoom.com below. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 50% | Activity: 32% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **DIY Designs:** Opportunity to disrupt the design industry by offering unique and visually stimulating DIY design solutions. - **2-dimensional Art:** Disruptive innovation opportunity to create visually captivating 2-Dimensional art forms and incorporate them into various industries. - **Paper Craft:** Opportunity to disrupt the crafting industry by introducing innovative paper craft techniques and designs. ### Who This Affects Most - **Design:** Disruptive innovation opportunity to revolutionize the design industry by incorporating DIY designs and 2-Dimensional art forms. - **Advertising:** Opportunity to disrupt the advertising industry by using paper craft techniques to create visually appealing and attention-grabbing campaigns. - **Crafting:** Disruptive innovation opportunity to introduce new paper craft techniques and materials, revolutionizing the crafting industry. ## Related on Trend Hunter - [Paper Curvature Lights](https://www.trendhunter.com/trends/paper-curves.md) - [Playful Creative Design Billboards](https://www.trendhunter.com/trends/3d-billboards.md) - [Animated Footwear Campaigns](https://www.trendhunter.com/trends/free-your-feet.md) - [Mesmerizing Fluid Art Installations](https://www.trendhunter.com/trends/flow-fountain.md) - [Mossy Stone-Mirrored Footwear](https://www.trendhunter.com/trends/bravest-studio.md) - [River-Inspired Beer Identities](https://www.trendhunter.com/trends/mekong-river.md) - [Fluid Function Art Exhibits](https://www.trendhunter.com/trends/optical-flow.md) - [House-Like Paper Runways](https://www.trendhunter.com/trends/paper-show-space.md) - [Sculptural Paper Designs](https://www.trendhunter.com/trends/fragmenti.md)