# Red Rooster High-Tops Joakim Noah Sports Exclusive Le Coq Sportif Game Shoes By Michael Hines | Published 2010-04-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/le-coq-sportif References: [streetlevel](http://www.streetlevel.com/2010/04/20/le-coq-sportif-joakim-noah/) & [lecoqsportif](http://www.lecoqsportif.com/) My one semester of high school French did not give me the tools necessary to tell you what Le Coq Sportif means. What I can tell you is that they make a very exclusive pair of [basketball shoes](https://www.trendhunter.com/trends/jordan-clarkson), worn by one Joakim Noah of the [Chicago Bulls](https://www.trendhunter.com/trends/lucky-shorts). And as everyone knows, exclusivity means instant coolness. Joakim Noah is the starting center for the Chicago Bulls. His Le Coq Sportif shoes are like nothing I have ever seen. I would never expect a shoe with a rooster on it to look so...cool. Damn it if these [red rooster high-tops](https://www.trendhunter.com/trends/true-red-colorway) haven't stolen my heart. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 30% | Activity: 49% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Exclusive Basketball Shoes:** Opportunity to create limited edition and exclusive basketball shoes that appeal to sports fans and collectors alike. - **Unique Shoe Designs:** Opportunity to develop innovative and eye-catching shoe designs that stand out in the market. - **Athlete-branded Footwear:** Opportunity to collaborate with professional athletes to create branded footwear lines that appeal to their fan base. ### Who This Affects Most - **Athletic Footwear:** Disruptive innovation opportunity in the athletic footwear industry by creating unique and exclusive shoe designs. - **Sports Merchandise:** Disruptive innovation opportunity in the sports merchandise industry by developing limited edition and athlete-branded footwear lines. - **Collectibles Market:** Disruptive innovation opportunity in the collectibles market by creating exclusive and highly sought-after basketball shoe designs. ## Related on Trend Hunter - [Basketball-Honoring Sneakers](https://www.trendhunter.com/trends/bb-4000-li-basketball-shoes.md) - [Global Games-Inspired Sneakers](https://www.trendhunter.com/trends/air-jordan-6-retro.md) - [Croc Leather Sneaker-Loafers](https://www.trendhunter.com/trends/red-croc.md) - [Stealthy Colorblocked Basketball Shoes](https://www.trendhunter.com/trends/flu-game-colorway.md) - [Illustrative Custom Sneakers](https://www.trendhunter.com/trends/lunar-new-year-sneaker.md) - [Minimal Collaborative Tennis Sneakers](https://www.trendhunter.com/trends/l003-2k24.md) - [Minimal Collaborative Tennis Sneakers](https://www.trendhunter.com/trends/roger-clubhouse-pro.md) - [Richly Green-Toned Sneakers](https://www.trendhunter.com/trends/jordan-retro-1-high.md) - [Minimal Stylish Tennis Sneakers](https://www.trendhunter.com/trends/roger-pro-2.md)