# Artsy Chocolate E-Retailers Le chocolat des Francais Boasts Illustrated Branding and Web Design By Jana Pijak | Published 2015-01-12 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/le-chocolat-des-francais References: [behance.net](https://www.behance.net/gallery/20186661/Le-chocolat-des-Francais) & [lechocolatdesfrancais.fr](http://www.lechocolatdesfrancais.fr/) Le chocolat des Francais is an authentic confectioner selling French-made snacks that are [100% organic](https://www.trendhunter.com/trends/superfood-chocolates). In addition to featuring all natural cocoa butter ingredients and no added preservatives, the chocolate e-retailer also boasts [artfully illustrated packaging](https://www.trendhunter.com/trends/ed-ruscha-x-andsons) that is almost too beautiful to open. Designed by Paul-Henri Masson, Le chocolat des Francais' website and packaging will appeal to graphic design lovers with a sweet tooth. The confectioner's shop interiors and website both mirror one another and are all about showcasing the art behind each of its packages. These packages are displayed in a way art would be within a gallery, an aesthetic that is repeated both on the snack manufacturer's web platform and inside of their physical stores. In addition, each of the company's individual products doubles as a keepsake or [edible art piece](https://www.trendhunter.com/trends/painting-kit-easter-edition). ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 48% | Activity: 60% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Artsy Chocolate Packaging:** Opportunity for illustrators and designers to create unique packaging designs for chocolate makers - **Organic Chocolate E-retailers:** Demand for all natural and organic chocolates via e-commerce platforms - **Chocolatier as Artisan:** The craft and expertise in chocolate making could garner recognition as an art form ### Where This Applies - **Food and Beverage:** Innovative opportunities to create natural and organic chocolate confectionery for e-commerce - **Graphic Design:** Opportunities for collaboration with chocolatiers for creating artful packaging - **Luxury Retail:** Higher end brands could offer artisanal chocolate products as specialized gifts for their consumers ## Related on Trend Hunter - [Fine Art-Covered Chocolates](https://www.trendhunter.com/trends/m-cacao-artbars.md) - [Gourmet Chocolate Tasting Experiences](https://www.trendhunter.com/trends/gourmet-chocolate.md) - [Fashion-Designer Chocolate Shops](https://www.trendhunter.com/trends/le-chocolat-maxime-frederic.md) - [Stylish Artistic Christmas Chocolates](https://www.trendhunter.com/trends/after-eight-the-design-edition-by-walala.md) - [Artist-Inspired Chocolate Bars](https://www.trendhunter.com/trends/beatrice-wood.md) - [Hand-Painted Vegan Chocolates](https://www.trendhunter.com/trends/painted-with-love-chocolate-bon-bons.md) - [DIY Chocolate Wrappers](https://www.trendhunter.com/trends/diy-chocolate-wrapper.md) - [Artisan Easter Egg Treats](https://www.trendhunter.com/trends/loeuf-gourmand.md) - [Adult-Targeted Milk Chocolates](https://www.trendhunter.com/trends/gnaw-chocolate-bar.md)