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# Homeless Service Stickers
Parisian Network Le Carillon Advertise Free Offerings to the Homeless

By Alyson Wyers | Published 2016-06-01 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/le-carillon
References: [springwise](http://www.springwise.com/stickers-shop-windows-tell-homeless-welcome/) & [lecarillon.org](http://www.lecarillon.org/)

In order to show local [homeless people](https://www.trendhunter.com/trends/the-makeshift-traveler-backpack) they are welcome in their shops, a network of stores in Paris have banded together to create Le Carillon. Based in the 11th district, the community organization created [stickers to place in shop windows](https://www.trendhunter.com/trends/alo-yoga-sanctuary), indicating to the homeless population that they are welcome to come inside to ask for a glass of water or use the facilities to clean up. The stickers also inform them what services are available to them, including a hot meal, laptop use or a beverage on the house.

Le Carillon gives the needy some measure of dignity back as they can inquire without fear of being judged or rejected.This simple initiative is a valuable [community-building tool](https://www.trendhunter.com/trends/mooie-buurt) that could easily be implemented in other urban centers.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 19% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity)

## Key Themes

### Key Themes Behind This Trend

- **Community Involvement Stickers:** Creating stickers to place in shop windows indicating they are welcome to the homeless population could create a new way of community building.
- **Inclusive Service Advertising:** Advertising services in public spaces could help build a more inclusive society.
- **Homeless Services Coordination:** Coordination between organizations and businesses could create a more effective system for providing services to the homeless population.

### Where This Applies

- **Retail:** Retail businesses could lead the way in creating welcoming environments for homeless people by implementing similar initiatives.
- **Hospitality:** Hospitality industry could create more inclusive services and advertise them in public spaces to serve the homeless population and increase revenue as well.
- **Social Services:** Better coordination between organizations and businesses can lead to more effective use of existing resources and create new opportunities for social services industry.

## Related on Trend Hunter

- [Public Accessibility Initiatives](https://www.trendhunter.com/trends/for-your-convenience.md)
- [Billboard-Transformed Tent Shelters](https://www.trendhunter.com/trends/lifesaving-outdoors.md)
- [Homelessness Metaverse Campaigns](https://www.trendhunter.com/trends/metaverse-campaign.md)
- [Homelessness-Supporting Blanket Designs](https://www.trendhunter.com/trends/paul-klein.md)
- [Social Good Coffee Vans](https://www.trendhunter.com/trends/nespresso-and-change-please.md)
- [Home Security-Branded Cafes](https://www.trendhunter.com/trends/neighbourgood-caf.md)
- [Domestic Awareness Campaigns](https://www.trendhunter.com/trends/this-is-not-a-home.md)
- [Philanthropic Cosmetic Brand Initiatives](https://www.trendhunter.com/trends/kiehls-open-doors.md)
- [Homeless Support Backpacks](https://www.trendhunter.com/trends/the-makeshift-traveler-backpack.md)
