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# Informative Air Purifiers
Dyson Launched a LCD Screen Product for Its Air Purifier Line

By Kalin Ned | Published 2018-03-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lcd-screen-product
References: [theverge](https://www.theverge.com/circuitbreaker/2018/3/6/17083908/dyson-pure-cool-air-purifier-cyclone-v10-cordless-vacuum-announcement) & [theverge](https://www.theverge.com/users/James)

Dyson's new LCD screen product is an air purifier that was created in the hopes of helping consumers better understand the functionality and instrumentality behind the cleaning utility. The Pure Cool boasts the traditional Dyson purifier silhouette, however the offering is updated with an LCD screen that tells the consumer when it's cleaning the home, as well as informs residents about the pollutants that have been detected inside the living space. The LCD screen product can "cycle through various pollutant levels like smoke, pollen or fumes from vehicles." Once detected, the air purifier signifies the level of the containment and works in real time to filter these unfriendly particles and bring them back to acceptable levels.

From an UX design perspective, the Dyson Pure Cool is superior to its predecessors due to its performance and informative nature.

Photo Credits: James Bareham

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 56% | Activity: 74% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **LCD Screen Air Purifiers:** Disruptive innovation opportunity: Develop air purifiers with LCD screens that provide real-time information on pollutant levels and cleaning progress.
- **Informative Home Appliances:** Disruptive innovation opportunity: Create home appliances that offer informative displays to enhance user understanding of functionality and instrumentality.
- **Real-time Pollution Monitoring:** Disruptive innovation opportunity: Design products that monitor pollution levels in real-time and provide feedback to consumers for a healthier living environment.

### Sectors Adopting This

- **Home Appliances:** Disruptive innovation opportunity: Incorporate LCD screens and real-time monitoring features into home appliances to enhance functionality and user experience.
- **Health and Wellness:** Disruptive innovation opportunity: Develop products that help consumers monitor and reduce pollutants in their living spaces for improved health and wellness.
- **Environmental Technology:** Disruptive innovation opportunity: Combine real-time pollution monitoring with air purification technology to create products that promote environmental sustainability.

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