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# LCD Screen Golf Bags
Golfer Michael Allen's Bag Carries Irons, Woods and Endorsements

By Brian G Randles | Published 2009-09-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/lcd-screen-golf-bags-golfer-michael-allen
References: [dvice](http://dvice.com/archives/2009/09/golfer-michael.php)

The LCD Screen Golf Bag is the latest in the all-too-familiar [sports marketing tools](https://www.trendhunter.com/trends/arbys-birdies-beef-collection) of today’s media saturated sports environment. The bag is capable of displaying multiple ads, and is not restricted to just a logo on a shirt or hat.

Pretty soon you will be seeing Tiger Woods’ commercials while he is teeing off. Michael Allen is the only [PGA](https://www.trendhunter.com/trends/the-genesis-invitational-2024) golfer to currently use the LCD Screen Golf Bag, but you better believe that the LCD screen Gold Bag is on its way to becoming a mainstay on the links.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 20% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports)

## Key Themes

### Key Themes Behind This Trend

- **Digital Advertising Golf Bags:** The inclusion of LCD screens on golf bags presents a disruptive innovation opportunity for digital advertising in the golf industry.
- **Personalized Sponsorship Displays:** LCD Screen Golf Bags offer a unique opportunity for golfers to display personalized sponsorship messages, creating a disruptive innovation in the sponsorship industry.
- **Interactive Golf Marketing:** The introduction of LCD Screen Golf Bags opens up new possibilities for interactive marketing campaigns in the golf industry.

### Where This Applies

- **Sports Advertising:** The LCD Screen Golf Bag trend creates new opportunities for advertisers to reach golf audiences in an engaging way.
- **Sponsorship:** The sponsorship industry can leverage the LCD Screen Golf Bag trend to offer golfers innovative ways to promote their sponsors.
- **Marketing:** The marketing industry can explore new avenues for interactive campaigns with the use of LCD Screen Golf Bags.

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