# Bold Wildlife-Themed Headwear The Lazy Oaf Wilderness Cord Bucket Hat Boasts a Vivid Print By Jana Pijak | Published 2021-01-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lazy-oaf-wilderness References: [lazyoaf](https://www.lazyoaf.com/products/lazy-oaf-wilderness-cord-bucket-hat) The [Lazy Oaf Wilderness](https://www.trendhunter.com/trends/lazy-oaf-3) Cord Bucket Hat is an outdoorsy statement piece with a painterly landscape print. Staying true to the UK-based fashion label's youthful aesthetic, the accessory is accented with a woven "oaf" logo patch and features a chin tie with adjustable toggle fastening. The mountainscape-adorned hat is made from 100% polyester, with a polyester and cotton interior lining. The hat also boasts recycled labels and recyclable packaging making it a certified vegan product. The Lazy Oaf Wilderness Cord Bucket Hat celebrates the increasingly popular [hikercore aesthetic](https://www.trendhunter.com/trends/topologie-x-universal-works) that has been making waves in recent seasons both in luxury and fast fashion spaces. The aesthetic fuses [outdoorsy performance apparel](https://www.trendhunter.com/trends/on-and-sky-high-farm-goods) with tactical detailing, resulting in functional pieces with a bold and graphic edge. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 24% | Activity: 37% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) ## Key Themes ### What's Driving This Trend - **Hikercore Fashion:** The rise of hikercore aesthetic presents opportunities for fashion brands to create outdoor-inspired apparel fused with graphic design and tactical detailing. - **Sustainable Headwear:** Increasing use of recycled labels and packaging by fashion brands presents new opportunities for eco-friendly headwear and accessory production. - **Bold Printed Hats:** Growing popularity of wildlife-themed headwear presents opportunities for fashion labels to create statement pieces with painterly landscapes and animal prints. ### Who This Affects Most - **Fashion:** The hikercore aesthetic and bold printed headwear trends present opportunities for fashion brands to create new products that merge outdoor performance apparel with graphic design elements. - **Accessories:** The rise of sustainable and eco-friendly headwear is an opportunity for accessory brands to offer products with a smaller environmental impact, such as those made with recycled materials and recyclable packaging. - **Outdoor Apparel:** The growing trend of hikercore fashion presents new opportunities for outdoor apparel brands to expand their product offerings with items that feature bold graphics, colorful prints, and tactical detailing. ## Related on Trend Hunter - [Extreme Environment Hat Designs](https://www.trendhunter.com/trends/vollebak-planet-earth-hat-v2.md) - [Unique Elevated Accessories](https://www.trendhunter.com/trends/highdive.md) - [Outdoor Apparel Collabs](https://www.trendhunter.com/trends/buff-x-veja.md) - [Solar-Powered Glow-in-the-Dark Hats](https://www.trendhunter.com/trends/vollebak-solar-charged-hat.md) - [Avant-Garde Radish Accessories](https://www.trendhunter.com/trends/radish-hat.md) - [Wildlife-Inspired Charitable Capsules](https://www.trendhunter.com/trends/camp-aspen.md) - [Whipped Cream-Themed Fuzzy Hats](https://www.trendhunter.com/trends/whipped-creamthemed-fuzzy-hat.md) - [Practical Apparel Capsules](https://www.trendhunter.com/trends/eastern-design.md) - [Camp-Inspired Fashion Capsules](https://www.trendhunter.com/trends/summer-outdoor.md)