# Decades-Old Restaurant Dishes Layne's Chicken Fingers Added its First Ever New Menu Item By Colin Smith | Published 2022-02-22 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/laynes-chicken-fingers References: [qsrmagazine](https://www.qsrmagazine.com/news/laynes-chicken-fingers-adds-spicy-chicken-menu) & [layneschickenfingers](https://www.layneschickenfingers.com/)  'Layne's Chicken Fingers,' the Texas-based fried chicken restaurant famous for its laser-focused menu containing only a few fried chicken foods, has added its first new menu item since the company was founded. In 1994, Layne's debuted with a menu focused on [fried chicken fingers](https://www.trendhunter.com/trends/signature-tender-sauce). Now, the company has grown to regional fame across Texas and the southern States. With the increasing demand for versatile flavor options in the food industry, Layne's has added a [spicy chicken option](https://www.trendhunter.com/trends/panda-express-x-buldak) to its menu after nearly 30 years. Layne's spent a great deal of time researching which spices to use in its spicy chicken in order to create a unique product that does not taste identical to its competitors. The brand feels like it has achieved this unique statement with its now-released spicy chicken and spicy chicken fingers. Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 32% | Activity: 31% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Key Themes Behind This Trend - **Specialty Restaurant Menu:** There is an opportunity for restaurants to offer a focused menu with unique and specialized food options. - **Spicy Food Varieties:** The demand for more flavor options in the food industry suggests a trend of introducing new and unique spicy food varieties. - **Market Expansion Through Menu Innovation:** Restaurants can explore menu innovation as a means to expand their business and reach new markets. ### Where This Applies - **Restaurant Industry:** The restaurant industry can explore specialty menus to offer unique food options to customers and draw new demographics. - **Food Manufacturing Industry:** The food manufacturing industry can innovate by creating new ingredients and innovative recipes to satisfy the demand for spicy food varieties. - **Marketing Industry:** Marketing firms can help restaurants expand their market and attract customers by helping them create innovative menus and marketing campaigns. ## Related on Trend Hunter - [Extra Crispy Chicken Wraps](https://www.trendhunter.com/trends/new-crispy-chicken-wrap.md) - [Generously Spiced Chicken Wings](https://www.trendhunter.com/trends/new-spicy-wings.md) - [Spicy Chicken Tenders](https://www.trendhunter.com/trends/spicy-chicken-tenders.md) - [Spicy Southern Cuisine Menus](https://www.trendhunter.com/trends/franks-redhot-nashville-hot-seasoning.md) - [Refined QSR Chicken Sandwiches](https://www.trendhunter.com/trends/lions-choice-fried-chicken.md) - [Saucy Cayenne-Spiced Sandwiches](https://www.trendhunter.com/trends/lees-famous.md) - [Limited Spice-Infused QSR Dishes](https://www.trendhunter.com/trends/newks-eatery-2.md) - [Spicy UK Chicken Menus](https://www.trendhunter.com/trends/popeyes-3.md) - [Zesty Chicken Finger Tacos](https://www.trendhunter.com/trends/chicken-finger-tacos.md)