# Lawnmower Lingerie Sets
The Natural Light Lawngerie Set Protects Gear in a Seductive Way

By Michael Hemsworth | Published 2026-02-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/lawngerie-set
References: [foodbeast](https://www.foodbeast.com/news/natural-light-just-made-lingerie-for-your-lawnmower/) & [naturallight](https://www.naturallight.com)

![Lawnmower Lingerie Sets](https://cdn.trendhunterstatic.com/thumbs/600/lawngerie-set.jpeg)

The Natural Light Lawngerie set is an unexpected type of promotional product developed by the beer brand in celebration of Valentine's Day. The product comes in the form of a lawnmower protector that's designed to look and feel like lingerie to give it a decidedly silky profile that's accented by the Natural Light logo on the front. The product celebrates the passion for lawn care that fans of Natural Light beer have and takes promotional products in a decidedly seductive direction.

The Natural Light Lawngerie set is limited to one example that is being offered through a social media sweepstakes from February 10 to 14, 2026 when a winner will be crowned. Consumers of legal drinking age can enter by simply following the Natural Light Facebook, Instagram or X pages and commenting using the hashtags #NattyLawngerie and #sweepstakes.

Image Credit: Natural Light