# Caffeine-Free Floral Drinks Starbucks' Lavender Oat Chill is Caffeine-Free with Dragonfruit Pieces By Laura McQuarrie | Published 2024-04-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/lavender-oat-chill References: [ca.sports.yahoo](https://ca.sports.yahoo.com/news/starbucks-drops-caffeine-free-lavender-193750875.html) & [instagram](https://www.instagram.com/p/C5Q2_vZLnj8/)  Starbucks launched a handful of caffeinated [lavender drinks](https://www.trendhunter.com/trends/biggby-coffee-spring-menu) as part of its spring lineup and the Lavender Oat Chill is a caffeine-free floral beverage. This creamy beverage combines oat milk with lavender powder, ice and real pieces of dragon fruit. When prepared, this Starbucks beverage is hand-shaken with oat milk, and it's reminiscent of the [non-dairy Iced Hazelnut Oatmilk Shaken Espresso](https://www.trendhunter.com/trends/new-starbucks-drinks) Starbucks introduced earlier this year. Alternatively, non-dairy drinkers can customize their beverage with alternative milks like soy, almond or coconut. [Starbucks'](https://www.trendhunter.com/trends/starbucks-iced-energy) Lavender Oat Chill is a limited-time treat for the United States and Canada locations. Lavender beverages like this one and others by Starbucks captivate for their purple hue and delicate, sweet floral flavor, offering a sensory experience that pleases the eyes and the palate. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 60% | Activity: 71% | Freshness: 22% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Floral Beverage Trends:** Exploring the rise of floral-infused drinks in the beverage industry, appealing to consumers seeking unique flavor experiences. - **Caffeine-free Alternatives:** The growing demand for caffeine-free options like Starbucks' Lavender Oat Chill opens up new market opportunities for beverage companies. - **Customizable Plant-based Drinks:** The trend towards customizing non-dairy beverages with alternative milks reflects consumer preferences for personalization in the beverage sector. ### Who This Affects Most - **Beverage Industry:** Innovating within the beverage industry to incorporate floral elements can differentiate brands and cater to evolving consumer tastes. - **Dairy-free Products Market:** The emphasis on creating dairy-free options like Lavender Oat Chill highlights opportunities for growth in the plant-based products market. - **Customization Services Sector:** The customization trend in plant-based beverages presents possibilities for businesses to offer personalized experiences and expand their customer base. ## Related on Trend Hunter - [Creamy Lavender Matcha Lattes](https://www.trendhunter.com/trends/iced-lavender-cream-oatmilk-matcha.md) - [Lavender-Flavored Cafe Drinks](https://www.trendhunter.com/trends/caribou-coffee-lavender-drinks.md) - [Plant-Based Lavender Lattes](https://www.trendhunter.com/trends/lavender-vanilla-almond-latte.md) - [Icy Oat Milk Coffees](https://www.trendhunter.com/trends/iced-shaken-hazelnut-oatmilk-espresso.md) - [Botanical-Inspired Beverages](https://www.trendhunter.com/trends/botanical-inspired-beverages.md) - [Seasonal Coffee Launches](https://www.trendhunter.com/trends/starbucks-8.md) - [Relaxing Coffee Pod Flavors](https://www.trendhunter.com/trends/nespresso-french-lavender-vanilla-decaffeinato.md) - [Floral Herbaceous Cafe Drinks](https://www.trendhunter.com/trends/scooters-coffee-dreaming-in-lavender.md) - [Non-Dairy Fall Drinks](https://www.trendhunter.com/trends/iced-apple-crisp.md)