# Grabby Glove Sweaters Laura Mackness for Weekday Capsule Collection is Cartoonish By Meghan Young | Published 2010-04-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/laura-mackness-for-weekday References: [stylebubble](http://www.stylebubble.co.uk/style_bubble/2010/04/looking-forward-to-weekdays.html) & [lauramackness](http://www.lauramackness.co.uk/) Although I've been trying to stay away from [graphic shirts](https://www.trendhunter.com/trends/wasted-youth-x-tappei), there's something about the Laura Mackness for Weekday capsule collection that I find irresistible. There's something almost Parisian about it--so chic and stylish that it's definitely not a set of average graphic designs. The recent CSM MA graduate collaborated with the [Swedish label](https://www.trendhunter.com/trends/hm-x-glenn-martens) to design a few simple [tees, tee dresses and leggings](https://www.trendhunter.com/trends/uniqlo-x-anya-hindmarch). The Laura Mackness for Weekday collection is so straightforward that I can't see it not being a hit. ## Trend Insights (Trend Hunter) - Score: 0.8/10 - Popularity: 15% | Activity: 1% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Graphic Tee Fashion:** Disruptive innovation opportunity: Explore new materials and techniques for creating unique and eye-catching graphic designs on t-shirts. - **Capsule Collections:** Disruptive innovation opportunity: Develop collaborations between designers and fashion brands to create limited-edition collections that generate excitement and exclusivity. - **Parisian-inspired Style:** Disruptive innovation opportunity: Integrate Parisian fashion influences into everyday apparel to create a chic and sophisticated look. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Incorporate cartoonish elements into fashion designs to create playful and whimsical collections. - **Apparel Manufacturing:** Disruptive innovation opportunity: Implement sustainable manufacturing practices and eco-friendly materials in the production of graphic tees and leggings. - **Retail:** Disruptive innovation opportunity: Utilize creative marketing strategies to promote and sell limited-edition capsule collections, targeting fashion-conscious consumers. ## Related on Trend Hunter - [Coffee-Focused Lifestyle Capsules](https://www.trendhunter.com/trends/lazy-oaf-3.md) - [Fast-Food Graphic Capsules](https://www.trendhunter.com/trends/mcdonalds-x-graniph-1.md) - [Arty Knitwear Collections](https://www.trendhunter.com/trends/arty-knitwear.md) - [Luxe Cartoon-Adorned Apparel](https://www.trendhunter.com/trends/moonmin.md) - [Adorable Monster-Inspired Graphic Tees](https://www.trendhunter.com/trends/the-monsters.md) - [Character Graphic Collaborative Apparel](https://www.trendhunter.com/trends/hello-kitty-capsule-2.md) - [Wintery Cartoon Apparel Capsules](https://www.trendhunter.com/trends/market-x-peanuts.md) - [Wearable Art Streetwear](https://www.trendhunter.com/trends/a-days-march-1.md) - [Playful Designer Knitwear Series](https://www.trendhunter.com/trends/uniqlo-and-anya-hindmarch.md)