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# Fashion Story Campaigns
Laura Dundovic for the Charlie Brown Autumn/Winter 2011 Collection

By Chalaine Mantha | Published 2011-02-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/laura-dundovic
References: [sassisamblog](http://www.sassisamblog.com/2011/02/09/laura-dundovic-charlie-brown-autumnwinter-2011-collection/) & [charliebrown.au](http://www.charliebrown.com.au/cb/index.htm)

Laura Dundovic is the leading lady in the Charlie Brown Autumn/Winter 2011 collection spread entitled Charm School Lunatics. The campaign features six different stories of fashion, including Daddy’s Girl, Rebel with a Cause, It Girl, The Runaway, Eclectic Youth and Headstrong.

Laura Dundovic can be seen in [ladylike floral outfits](https://www.trendhunter.com/trends/contemporary-femininity), [military-inspired gear](https://www.trendhunter.com/trends/how-lovely-to-be-a-woman), [beauty bombshell dresses](https://www.trendhunter.com/trends/velvet-heat) and funky prints. Each story holds a different fashion style. You just need to choose what story you belong in!

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 84% | Activity: 63% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Fashion Story Campaigns:** There is an opportunity for fashion brands to adopt Fashion Story Campaigns in their marketing strategy by incorporating different storylines into their outfits.
- **Personalized Fashion:** Brands can opt to personalize fashion outfits based on customers' personality traits and segmentation as part of Fashion Story Campaigns.
- **Storytelling Marketing:** Adopting storytelling marketing in Fashion Story Campaigns helps to create unique brand identity and customer loyalty.

### Industries Being Reshaped

- **Fashion Industry:** Fashion brands can incorporate Fashion Story Campaigns to showcase their different fashion styles and segment their customers accordingly.
- **Marketing Industry:** The marketing industry can adopt storytelling marketing techniques in Fashion Story Campaigns and promote the creation of unique brand identities for various fashion brands.
- **Digital Media Industry:** The Digital Media Industry has a significant role in the success of Fashion Story Campaigns by creating visually appealing content through video and images.

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