# Supermarket-Style Pavilions Venice Architecture Biennale's Latvian Pavilion Has a Familiar Form By Laura McQuarrie | Published 2023-06-09 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/latvian-pavilion References: [dezeen](https://www.dezeen.com/2023/06/09/latvia-supermarket-venice-architecture-biennale/) Those who visit the 2023 Venice Architecture Biennale's Latvian Pavilion will find themselves in a setting that feels familiar, since the structure has been styled with aisled and rows of products that remind of a supermarket. In fact, there are 506 unique products that line the shelves of this "supermarket," each of which encourages reflection on exhibitions and [national pavilions](https://www.trendhunter.com/trends/czech-pavilion) presented at the last decade of biennales. On the [fake store's one-dimensional shelves](https://www.trendhunter.com/trends/moma-mart), visitors will find fake tins, cartons and boxes that revisit ideas previously presented in a playful way. This pavilion was made possible with the help of [artificial intelligence](https://www.trendhunter.com/trends/venhub), which made it possible for designers to create a high volume of products in a short period of time, all the while maintaining visual cohesion. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 90% | Activity: 58% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Supermarket-style Architecture:** Designing buildings with aisled and rows of products, like in a supermarket, for unique and playful visitor experiences. - **Artificial Intelligence-aided Design:** Using AI to generate a high volume of products for creative projects such as immersive installations and pavilion designs. - **Reflectionary Exhibitions:** Encouraging visitors to reflect on previous decade's exhibitions and national pavilions through interactive and engaging means. ### Industries Being Reshaped - **Architecture:** Designing unique and engaging public structures with new and familiar forms for temporary or semi-permanent use, such as at exhibitions and festivals. - **Artificial Intelligence:** Using AI in creative projects for generating new ideas, designs, and products in shorter periods of time with increased quality and cohesion. - **Experience Design:** Creating interactive and immersive experiences for visitors to engage with exhibitions, installations, and public spaces in new and memorable ways. ## Related on Trend Hunter - [Living Structure-Based Pavilions](https://www.trendhunter.com/trends/canada-pavilion.md) - [Reflective Indoor Gardens](https://www.trendhunter.com/trends/space-caviar.md) - [Pointy Paper Lantern Pavilions](https://www.trendhunter.com/trends/paper-lantern-pavilion.md) - [Earth-Filled Heritage Exhibitions](https://www.trendhunter.com/trends/brazil-pavilion.md) - [Interactive Architectural Pavilions](https://www.trendhunter.com/trends/folding-landscape.md) - [Timber Modern Porch Pavilions](https://www.trendhunter.com/trends/porch-an-architecture-of-generosity.md) - [Glowing Sphere Art Pavilions](https://www.trendhunter.com/trends/netherlands-pavilion.md) - [Sculptural Timber Gathering Spaces](https://www.trendhunter.com/trends/gathering-space.md) - [Nomadic Community-Themed Pavilions](https://www.trendhunter.com/trends/girjegumpi-the-smi-architecture-library.md)