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# Latin American Financial Services
MercadoPago is a Secure & Convenient Service by MercadoLibre

By Kalin Ned | Published 2019-08-27 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/latin-american-financial-services
References: [crowdfundinsider](https://www.crowdfundinsider.com/2019/06/148254-3-biggest-fintech-trends-shaping-latin-america/) & [mercadopago.ar](https://www.mercadopago.com.ar)

Opportunities for Latin American financial services companies is skyrocketing as the continent is experiencing a renaissance in the world of e-commerce and online payment systems. MercadoLibre -- an online marketplace with headquarters in Buenos Aires, is at the helm of this revolution as it strives to "keep pace with other global mobile payment leaders such as [Alipay](https://www.trendhunter.com/trends/heytea-1), [WeChat Pay](https://www.trendhunter.com/trends/moneycollect), [...] Square," and so on.

MercadoLibre boasts a mobile-centric financial services platform that is dubbed MercadoPago. The feature allows consumers to "[process payments and obtain credit](https://www.trendhunter.com/trends/revolving-line-of-credit)" in an efficient and convenience-focused manner. Moreover, the company is always attempting to disrupt and, as per an article from Crowdfund Insider, MercadoLibre is "testing its QR code payments technology in Brazil."

Photo Credits: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 8% | Activity: 4% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Market](https://www.trendhunter.com/market)

## Key Themes

### What Makes This Trend Stand Out

- **Latin American E-commerce:** Opportunity for financial services companies to provide secure and convenient online payment solutions in the growing Latin American e-commerce market.
- **Mobile-centric Financial Services:** Opportunity to develop innovative mobile payment platforms like MercadoPago that offer efficient and convenient payment processing and credit services.
- **QR Code Payments:** Opportunity to disrupt the payment industry by introducing QR code payment technology in countries like Brazil.

### Sectors Adopting This

- **Financial Services:** Financial institutions can capitalize on the rising demand for online payment systems and credit services in Latin America.
- **Technology:** Opportunity for tech companies to develop and integrate QR code payment solutions into existing payment platforms.
- **Retail:** Retailers can benefit from offering convenient and secure online payment options to attract and retain Latin American customers.

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