# Ethnic Grocer Delivery Platforms The Bakkal Last-Mile Delivery Platform is Convenience-Focused By Michael Hemsworth | Published 2022-08-12 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/lastmile-delivery-platform References: [progressivegrocer](https://www.progressivegrocer.com/news-briefs?created_1=2022-08-11T10%3A41%3A09) & [getbakkal](https://getbakkal.com/)  The Bakkal last-mile delivery platform has received a $3-million seed funding boost as part of its expansion to offer ethnic grocery items to shoppers in a more convenient way than ever. The platform is focused on access to [local grocers](https://www.trendhunter.com/trends/grocery-network) to help shoppers easily get what they need in as little time as possible. The service comes as part of the continued diversification within the [retail environment](https://www.trendhunter.com/trends/storefront-pro) as brands prioritize inclusivity by looping in smaller retailers to provide a wider cross-section of products for shoppers. Founder and CEO Murat Karslioglu spoke on the Bakkal last-mile delivery platform saying, "We believe small grocery stores are a key part of our community and culture. Consumers from diverse ethnic backgrounds have access to healthy and affordable food through these organizations. Ethnic grocery options deserve more than a tiny corner of the grocery store." ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 22% | Activity: 42% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Last-mile Grocery Delivery:** As more customers prioritize convenience, last-mile grocery delivery services like Bakkal have the opportunity to disrupt traditional grocery shopping experiences. - **Inclusive Retail:** The integration of smaller, local grocery stores into larger retail ecosystems highlights the opportunity for brands to prioritize inclusivity and increase product offerings for shoppers. - **Ethnic Grocery Options:** The demand for diverse food options presents the opportunity for entrepreneurs to create specialized platforms like Bakkal that cater to specific cultural grocery staples. ### Who This Affects Most - **Grocery Delivery:** The growing consumer interest in online grocery ordering and delivery presents a unique opportunity for last-mile delivery services to disrupt traditional grocery retail. - **E-commerce Platforms:** Retailers and entrepreneurs can take advantage of e-commerce platforms to create convenient and accessible shopping experiences for customers looking for specialized, ethnic grocery options. - **Small Business Retail:** The integration of smaller, local grocery stores into larger retail ecosystems promotes inclusivity and provides opportunities for small business owners to grow and expand their offerings. ## Related on Trend Hunter - [Data-Driven Grocery Deliveries](https://www.trendhunter.com/trends/burq-lastmile-delivery.md) - [Diminutive Indian Grocery Apps](https://www.trendhunter.com/trends/indian-grocery-app.md) - [Grocer-Servicing Delivery Platforms](https://www.trendhunter.com/trends/delivery-platform.md) - [Ultra-Fast Grocery Delivery Platforms](https://www.trendhunter.com/trends/buyk.md) - [Unified Grocery Platforms](https://www.trendhunter.com/trends/riesbecks.md) - [Indonesian Grocery Delivery Platforms](https://www.trendhunter.com/trends/allofresh.md) - [Canadian Grocery Delivery Platforms](https://www.trendhunter.com/trends/canadian-grocery.md) - [Grocery Delivery Service Expansions](https://www.trendhunter.com/trends/uber-eats-grocery-experience.md) - [30-Minute Grocery Pickup Apps](https://www.trendhunter.com/trends/fresh-street.md)