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# Wild West Shoots
The Renegade 'Last Exit to Brooklyn' W Magazine September 2010 Editorial

By Annie Ho | Published 2010-08-23 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/last-exit-to-brooklyn-w-magazine-september-2010
References: [fashioncopious.typepad](http://fashioncopious.typepad.com/fashioncopious/2010/08/ed-4.html) & [wmagazine](http://www.wmagazine.com/fashion/2010/09/red_hook_fashion)

The 'Last Exit to Brooklyn' W Magazine September 2010 editorial takes it back to the theme of the [wild West](https://www.trendhunter.com/trends/melissa-x-maldito). The shoot looks as if it took place somewhere in the desert, but with a title called 'Last Exit to Brooklyn' the setting is probably the Big [Apple](https://www.trendhunter.com/trends/gapstudios-fw25).

Models Ginta Lapina and Kirsi Pyrhonen rocked [formal dresses](https://www.trendhunter.com/trends/songs-of-siren) for the shoot. The 'Last Exit to Brooklyn' W Magazine September 2010 editorial was shot by photographers Mert & Marcus and styled by Alex White.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 65% | Activity: 33% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Retro Fashion:** Opportunities in creating modern interpretations of vintage western wear.
- **Urban Cowboy:** Possible trend of incorporating western-inspired elements into streetwear.
- **Fashion Photography:** Opportunities in creating visually striking editorial shoots with wild West themes.

### Industries Being Reshaped

- **Fashion:** Possible market for western-inspired clothing and accessories for consumers and retailers alike.
- **Photography:** Opportunities for photographers to explore western themes and create eye-catching editorials for fashion brands.
- **Media and Advertising:** Opportunities for creative agencies to produce bold campaigns with western-influenced aesthetics.

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