# Eerie Hospital Editorials The March 2015 Feature of Lara Stone for W Magazine is Electrifying By Erin Fox | Published 2015-03-31 | Updated 2015-04-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lara-stone-for-w-magazine References: [visuellemagazine.blogspot](http://visuellemagazine.blogspot.ca/2015/02/lara-stone-by-steven-klein-for-w-march.html) & [wmagazine](http://www.wmagazine.com/) In the Lara Stone for W Magazine March 2015 issue, the super model poses amongst a sea of bone chilling objects. Inspired by the likes of American Horror Story's second season, this abandoned vintage hospital ward houses a slew of terrifying imagery. Lara Stone, who most recently posed with Justin Bieber for the new [Calvin Klein](https://www.trendhunter.com/trends/calvin-klein-shapewear) underwear advertisements, is seen calooding with mannequins and exploring the inner workings of an abandoned psychiatric hospital. Lara Stone is outfitted in the season's latest pieces including [Balenciaga](https://www.trendhunter.com/trends/winter-2025-campaign), Valentino and Miu Miu. The editorial was shot by famed photographer Steven Klein and styled by Edward Enninful. The Lara Stone for W Magazine editorial features a new wave of distressed fashions. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 80% | Activity: 45% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Distressed Fashion:** Opportunity for fashion brands to create distressed clothing lines inspired by themes of horror and vintage hospitals. - **Abandoned Locations:** Potential for photographers and filmmakers to explore abandoned locations as eerie backdrops for unique and captivating storytelling. - **Psychological Horror:** Growth of psychological horror genre in entertainment, offering opportunities for writers and filmmakers to create chilling narratives. ### Sectors Adopting This - **Fashion:** Fashion industry can capitalize on the popularity of distressed fashion trends by incorporating horror and vintage hospital-inspired elements into their designs. - **Photography:** Photographers can experiment with shooting in abandoned locations to capture haunting and captivating images. - **Film:** Film industry can tap into the psychological horror genre by producing thought-provoking and eerie films set in vintage hospital or similar environments. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Luxury Statement Frames](https://www.trendhunter.com/trends/signature-eyewear-collection.md) - [Cross-Cultural Runway Shows](https://www.trendhunter.com/trends/chinese-golden-age-models.md) - [Star Studded Luxury Campaigns](https://www.trendhunter.com/trends/star-studded.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md)