# Cape-Chic Campaigns Raquel Zimmermann and Karen Elson are the Faces of Lanvin Fall 2011 By Souzan Michael | Published 2011-07-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/lanvin-fall-2011 References: [art8amby.wordpress](http://art8amby.wordpress.com/2011/07/14/lanvin-fall-winter-2011-ad-campaign-preview/) & [fashionologie](http://www.fashionologie.com/Lanvin-Fall-2011-Campaign-Karen-Elson-Raquel-Zimmermann-18299783) Models Raquel Zimmermann and Karen Elson are featured as the faces of the [Lanvin](https://www.trendhunter.com/trends/lanvin-en-bleu) Fall 2011 ad campaigns. Zimmermann has been hard to miss lately as she's appeared in fall campaigns for huge fashion houses like Alexander Wang, Juicy Couture, Jimmy Choo and Yves Saint Laurent. The Lanvin Fall 2011 campaign was shot by famed photographer and fashion favorite Steven Meisel. Both Zimmermann and Elson are photographed wearing capes and large floppy hats in what appears to be an old European-style living room. The ads have the same old-fashioned feel as the [Lanvin Fall 2011 menswear campaign](https://www.trendhunter.com/trends/luxury-menswear-campaign) starring Lowell Tautchin and Milo Spijkers. Both ad campaigns have a dark, grainy and particularly vintage feel to them that perfectly complements the Lanvin Fall 2011 collections in Paris. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 19% | Activity: 39% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Fall Fashion Campaigns:** Opportunity for disruptive innovation in creating unique and visually captivating ad campaigns for fall fashion collections. - **Vintage Aesthetic:** Potential for disruptive innovation in incorporating a retro, old-fashioned feel into fashion ad campaigns to evoke nostalgia and create a distinct brand image. - **European Style Living Rooms:** Opportunity for disruptive innovation in creating immersive and aspirational living room sets for fashion ad campaigns, reminiscent of old European charm. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunities in the fashion industry lie in creating captivating ad campaigns and incorporating a vintage aesthetic to evoke nostalgia and capture consumer attention. - **Photography:** Opportunity for disruptive innovation in photography industry to explore unique techniques and styles that create a vintage and nostalgic feel in fashion ad campaigns. - **Interior Design:** Potential for disruptive innovation in designing living room sets that emulate the charm and elegance of old European-style rooms, catering to the needs of fashion ad campaigns. ## Related on Trend Hunter - [Exploratory Rose-Centered Fashion Campaigns](https://www.trendhunter.com/trends/eva-green.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md) - [Star Studded Luxury Campaigns](https://www.trendhunter.com/trends/star-studded.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)