# Amputating Condiment Sachets The Shocking and Horrific Landmine Ketchup Packages By Marissa Liu | Published 2009-11-25 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/landmine-ketchup-packages References: [thedieline](http://www.thedieline.com/blog/2009/11/landmine-ketchup.html) & [calm.org.nz](http://calm.org.nz/) Although these landmine ketchup packages are shocking, they are trying to bring attention to the fact that, “in 89 countries walking on a landmine is still routine.” Facts like these are enough to make you want to loose your lunch. Couple them with the image of a child’s legs oozing bright red ketchup when you open the landmine ketchup packages and it might just inspire you to get off your butt and do something. The horrific nature of living in a landmine infested country is what The [Campaign Against Landmines Organization](https://www.trendhunter.com/trends/the-last-photo) is trying to bring to our attention. The landmine ketchup packages might be appalling but so is the reality of an actual child walking on a landmine. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 38% | Activity: 57% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Activism](https://www.trendhunter.com/activism) ## Key Themes ### Why This Trend Is Growing - **Landmine Awareness:** Disruptive innovation opportunities exist in creating educational campaigns and solutions to raise awareness about the dangers of landmines. - **Sustainable Packaging:** Innovative packaging solutions that reduce waste and environmental impact, such as alternative materials and reusable containers, can be explored. - **Humanitarian Design:** Designing products and solutions that address the specific needs and challenges faced by people living in landmine-infested areas can lead to impactful innovation. ### Industries Being Reshaped - **Non-profit Organizations:** Non-profit organizations focused on humanitarian causes can leverage technological and creative approaches to tackle landmine issues. - **Packaging Industry:** Companies in the packaging industry can explore sustainable and innovative packaging designs to address both safety and environmental concerns. - **Product Design:** Product designers have the opportunity to create specialized solutions that enhance safety and quality of life for individuals affected by landmines. ## Related on Trend Hunter - [Condiment Spill Insurance Campaigns](https://www.trendhunter.com/trends/ketchup-insurance.md) - [Runner-Targeted Ketchup Campaigns](https://www.trendhunter.com/trends/run-on-heinz.md) - [Unused Condiment Exchanges](https://www.trendhunter.com/trends/heinz-tradeup.md) - [Fake Ketchup Campaigns](https://www.trendhunter.com/trends/heinz-campaign.md) - [Ketchup Dispenser Billboards](https://www.trendhunter.com/trends/smack-for-heinz.md) - [Breakfast Condiment Campaigns](https://www.trendhunter.com/trends/breakfast-ketchup.md) - [Collectible Condiment Packets](https://www.trendhunter.com/trends/saucemerica.md) - [Humorous Condiment-Inspired Campaigns](https://www.trendhunter.com/trends/endcondimenthoarding.md) - [Ketchup-Based Pasta Sauces](https://www.trendhunter.com/trends/ketchup-on-pasta.md)