# Landmark Recognition Apps Blippar's Landmark Recognition Feature Identifies Famous Landmarks By Joey Haar | Published 2018-02-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/landmark-recognition-feature References: [theverge](https://www.theverge.com/2018/2/16/17017698/blippar-ar-augmented-reality-app-landmark-location-features) & [benzinga](https://www.benzinga.com/pressreleases/18/02/g11216247/blippar-launches-landmark-recognition-using-deep-learning-and-augmente) Augmented reality needs to be able to interact with the real world in order to fulfill its promise, and [Blippar's](https://www.trendhunter.com/trends/blippar) new Landmark Recognition Feature is part of the [AR software company's](https://www.trendhunter.com/trends/snap-lens-studio) effort to do so. The new feature for the Blippar app use [image-processing technology](https://www.trendhunter.com/trends/identic-ai) to be able to identify many famous icons from around the world. The Landmark Recognition Feature is able to identify over 2,000 landmarks. These include well-known buildings and structures like the Golden Gate Bridge, the Eiffel Tower, and the Taj Mahal, as well as regional landmarks like Eureka Tower in Melbourne or the Hockey Hall of Fame in Toronto. It's worth noting that Blippar's system uses computer vision alone -- it doesn't cross-reference its results with any GPS data or other location information. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 7% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What Makes This Trend Stand Out - **Augmented Reality:** The use of augmented reality in mobile apps allows users to interact with the real world, creating opportunities for immersive experiences and new forms of advertising. - **Landmark Recognition:** The development of image-processing technology for landmark recognition in apps provides opportunities for enhanced sightseeing experiences, travel guides, and educational tools. - **Computer Vision:** Advancements in computer vision technology enable the accurate identification of landmarks, opening up possibilities for improved object recognition and visual search in various industries. ### Sectors Adopting This - **Travel and Tourism:** Landmark recognition apps can revolutionize the travel and tourism industry by providing real-time information, guided tours, and personalized recommendations to enhance the tourist experience. - **Advertising and Marketing:** Augmented reality applications with landmark recognition capabilities offer new advertising opportunities, allowing brands to engage with consumers through interactive and contextually relevant campaigns. - **Education:** Landmark recognition technology can be integrated into educational apps and platforms to create interactive learning experiences, enabling students to explore famous landmarks and gain knowledge about different cultures and history. ## Related on Trend Hunter - [AR-Based Map Features](https://www.trendhunter.com/trends/google-maps-1.md) - [AR Infrastructure Lenses](https://www.trendhunter.com/trends/augmented-reality-lens.md) - [No-Code AR Creators](https://www.trendhunter.com/trends/blippar.md) - [Augmented Reality Educational Apps](https://www.trendhunter.com/trends/augmented-reality-educational-app.md) - [3D Object Building Tools](https://www.trendhunter.com/trends/realityblu.md) - [Lego-Centric Apps](https://www.trendhunter.com/trends/brick-my-world.md) - [AI-Enhanced Map Softwares](https://www.trendhunter.com/trends/google-maps-ai.md) - [AR-Enabled Google Tools](https://www.trendhunter.com/trends/google-7.md) - [Audio Guide Tourism Apps](https://www.trendhunter.com/trends/audio-guide.md)