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# Matchbook Cities
Illustrated Architectural Landmark Matchboxes

By Marissa Liu | Published 2009-11-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/landmark-matchboxes
References: [thedieline](http://www.thedieline.com/blog/2009/11/matchbox-city.html) & [happy.fb.se](http://www.happy.fb.se/)

These lovely landmark matchboxes have simple yet playful black and white illustrations of various [architectural styles](https://www.trendhunter.com/trends/dwellings-project) and maps. These landmark matchboxes are awesome but don’d be gifting them to any firestarters (it might give them bad ideas).

Together the landmark matchboxes form a small, [illustrated city](https://www.trendhunter.com/trends/seoul-my-soul) (albeit a city also rich in architectural history and points of interest). The landmark matchboxes are sold at the gift shop in the [Swedish Museum of Architecture](https://www.trendhunter.com/trends/twelve-houses) in Stockholm. Not suitable for pyros.

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 91% | Activity: 96% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Architectural Landmark Illustrations:** Disruptive innovation opportunity: Develop a digital platform for creating personalized architectural landmark illustrations that can be printed on various products.
- **Playful Illustrated Matchboxes:** Disruptive innovation opportunity: Collaborate with artists to create a series of playful illustrated matchboxes featuring different themes or popular culture references.
- **Collectible City-inspired Products:** Disruptive innovation opportunity: Create a subscription-based service that delivers a curated selection of collectible city-inspired products, such as matchboxes, postcards, and miniature figurines.

### Sectors Adopting This

- **Print-on-demand:** Disruptive innovation opportunity: Leverage print-on-demand technology to offer personalized architectural landmark illustrations on various products.
- **Art and Design:** Disruptive innovation opportunity: Explore partnerships with artists to create unique and playful illustrated designs for a range of products.
- **Collectibles and Memorabilia:** Disruptive innovation opportunity: Develop an online marketplace for collectors to buy, sell, and trade city-inspired collectibles, fostering a community of enthusiasts.

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