# Summer-Inspired Sneaker Packs Karhu's Land of the Midnight Sun Pack Features Bright Colorways By Amy Duong | Published 2019-05-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/land-of-the-midnight-sun References: [hypebeast](https://hypebeast.com/2019/5/karhu-land-of-the-midnight-sun-pack-spring-summer-2019-release) & [karhu](http://karhu.com/loopschoenen/) Finnish sneaker label Karhu introduces its latest Land of the Midnight Sun pack, which features footwear designed with the concept of an [endless summer](https://www.trendhunter.com/trends/air-max-muse-2) in mind. The capsule is part of the label's Spring/Summer 2019 offerings and it is comprised of three models in total. The range honors Finland and it's longer than usual summer days -- the sun does not completely set during the months throughout May to August. The three silhouettes include the Aria, the Fusion 2.0, and the Synchron [Classic](https://www.trendhunter.com/trends/minimalist-slipper). All of the models are adorned in colors that recall the country's [twilight hues](https://www.trendhunter.com/trends/air-max-dn-1) of Starry White and Glimmering Orange accompanied by blue and gray to recall the lake in its scape. The construction boasts materials that blend mesh and pigskin suede materials. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 59% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Endless Summer Footwear:** Opportunity to create footwear designs inspired by the concept of an endless summer. - **Twilight Hues:** Design and market products that utilize colors reminiscent of twilight and evoke a sense of nostalgia. - **Mesh and Suede Fusion:** Innovation opportunity to develop materials that combine mesh and pigskin suede for unique and stylish footwear. ### Who This Affects Most - **Fashion:** The fashion industry can explore the trend of creating footwear inspired by endless summers and twilight hues. - **Outdoor Recreation:** Opportunity for outdoor recreation companies to incorporate summer-inspired designs into their footwear products. - **Material Science:** The material science industry can work on developing new materials that combine mesh and pigskin suede for various applications, including footwear. ## Related on Trend Hunter - [Summer-Ready Pastel Sneakers](https://www.trendhunter.com/trends/adidas-sneakers-1.md) - [Vibrantly Inspired Lifestyle Sneakers](https://www.trendhunter.com/trends/northern-lights-sneakers.md) - [Sunset-Centric Sneaker Colorways](https://www.trendhunter.com/trends/sunset-colorway.md) - [Chromatic Textile Sneaker Designs](https://www.trendhunter.com/trends/sunnei-x-camper-pelotissima-collection.md) - [Danish Summer-Inspired Footwear](https://www.trendhunter.com/trends/naked-copenhagen-1.md) - [Earthy Tonal Sneaker Collections](https://www.trendhunter.com/trends/earthenware.md) - [Californian Sunset-Inspired Sneakers](https://www.trendhunter.com/trends/windspin.md) - [Pastel Tonal Sneaker Collections](https://www.trendhunter.com/trends/9060-sneakers.md) - [Spring-Ready Tonal Trail Sneakers](https://www.trendhunter.com/trends/acs-og.md)