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# Exclusive Beauty Collections
The Lancôme X Chiara Ferragni Holiday 2020 Makeup Collection Debuted

By Grace Mahas | Published 2020-10-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lancme-x-chiara-ferragni
References: [luxurylaunches](https://luxurylaunches.com/beauty/have-a-look-at-the-new-lancome-x-chiara-ferragni-holiday-2020-makeup-collection.php) & [lancome](https://www.lancome.ca/?Gsd)

Luxury cosmetics brand, Lancôme, recently joined forces with Chiara Ferragni, the Italian influencer-turned-entrepreneur beloved for her vibrant apparel, to launch the exclusive holiday 2020 makeup collection. The new range features "electrifying beauty" designed to meet the needs of the contemporary beauty-enthusiasts and packaged in stunning, shimmery blue with Ferragni's signature evil eye icon.

The collection features the All-In-One Fashion Flirty Palette with eight eyeshadows in three stunning different finishes, two highlighters, a bronzer, a blush, the signature [Monsieur Big Mascara](https://www.trendhunter.com/trends/golden-light), the Liner Plume, and , Ferragni-approved lipsticks. The lip colors include the L’Absolu Rouge Drama N°2020 – Party-Goer, L’Absolu Rouge Drama Matte N°274 – Working Girl, and L’Absolu Rouge Drama Matte N°505 – Fashion Darling.

Fans can shop the [Lancôme X Chiara Ferragni](https://www.trendhunter.com/trends/lancme-x-louvre) collection online through the [Douglas Italia](https://www.trendhunter.com/trends/myieva-platform) website, with prices ranging from $38 - $87 USD.

Image Credit: Lancôme X Chiara Ferragni

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 87% | Activity: 84% | Freshness: 9%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Influencer Collaborations:** Luxury brands can collaborate with popular digital influencers to create exclusive collections and reach a younger, wider audience.
- **Custom Makeup Palettes:** Beauty brands can create customizable makeup palettes with a range of products to meet the needs of individual consumers and provide a unique experience.
- **Signature Lipsticks:** Beauty brands can create signature lipsticks in collaboration with celebrities or influencers to boost brand recognition and create a loyal following.

### Sectors Adopting This

- **Luxury Cosmetics:** Luxury cosmetics brands can create exclusive collections in collaboration with influencers and market them through online retailers to gain wider market reach.
- **Digital Influencer Marketing:** Digital marketing agencies can specialize in influencer collaborations for product launches and promotions to expand brand reach and increase sales.
- **Customizable Product Industry:** Beauty companies can focus on customized products and offer a range of options to personalize makeup kits for individual users.

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