# Credit Card Timepieces LAKS Watch2Pay System Allows for Contactless Payments By Katherinev123 | Published 2011-11-29 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/laks-watch2pay References: [retail-digital](http://www.retail-digital.com/retail_technology/laks-unveils-a-hi-tech-watch-to-pay-for-purchases-under-15) & [watch2pay](http://www.watch2pay.com/about_laks.htm) With all of the [fast cash and instant payment systems](https://www.trendhunter.com/trends/alipay) popping up these days, something like the LAKS 'watch2pay' system not only fits the bill but offers even more practicality. This innovative watch-credit-card hybrid system, created by the family-run Austrian watch company LAKS, allows you to make contactless [MasterCard](https://www.trendhunter.com/trends/intesa-sanpaolo-1)® payments using only your watch. The LAKS watch2pay system is definitely an ingenious invention. As the company points out, watches are worn--not carried. This means they will always be on hand (literally) and easily accessible. It also means there is less of a chance that you'll lose the watch, an advantage you definitely can't ignore, especially since it's so easy to misplace your wallet or phone. What's more, the LAKS watch2pay offers a variety of cool and colorful watch styles made from high quality materials such as scratch-proof sapphire glass and hand-brushed steel. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 74% | Activity: 72% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Contactless Payment Watches:** The trend towards wearable technology that incorporates payment options presents an opportunity for companies to combine practicality with convenience. - **Watch-credit-card Hybrid:** The creation of a watch that also acts as a credit card provides a disruptive innovation opportunity by revolutionizing the payment process. - **High-quality Watch Materials:** Incorporating durable and long-lasting materials into the production of watches presents a trend towards sustainable and environmentally-friendly products. ### Industries Being Reshaped - **Fashion:** The watch industry creates a valuable opportunity for the fashion industry to collaborate and create unique, stylish, and functional wearable payment options. - **Financial Services:** Integrating convenient payment options into everyday accessories presents an opportunity for financial services to expand their reach and refine the payment experience. - **Technology:** The incorporation of technology into everyday accessories presents a trend towards the creation of multifunctional products and provides opportunities for tech companies to expand into new markets. ## Related on Trend Hunter - [Credit Card-Eliminating Watches](https://www.trendhunter.com/trends/soulwrist.md) - [Bank-Enabled Payment Rings](https://www.trendhunter.com/trends/intesa-sanpaolo-1.md) - [Contactless Payment Implants](https://www.trendhunter.com/trends/walletmor.md) - [Educational Finance Child Smartwatches](https://www.trendhunter.com/trends/mellow-watch.md) - [Seamless Biometric Payment Tools](https://www.trendhunter.com/trends/mastercard-1.md) - [Japan-Inspired Wearable Watch Rings](https://www.trendhunter.com/trends/stasto-stand-stones.md) - [Blockchain-Connected NFC Watches](https://www.trendhunter.com/trends/the-cographix.md) - [Protective Premium Watch Clasps](https://www.trendhunter.com/trends/watchlock-clasp.md) - [Smart Glasses Payment Solutions](https://www.trendhunter.com/trends/alipay.md)