# Lethal Brassieres The Lady Gaga Machine Bra on the Cover of Rolling Stone is Deadly By Zoe Badley | Published 2010-06-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/lady-gaga-rolling-stone References: [perezhilton](http://perezhilton.com/2010-06-21-move-over-rambo-here-come-gagaloo) & [thehollywoodgossip](http://www.thehollywoodgossip.com/2010/06/lady-gaga-machine-gun-bra-cover-rolling-stone/) Ever heard the expression '[deadly underwear](https://www.trendhunter.com/trends/debute-x-stripe-stare)?' Yeah, neither have I, but the Lady Gaga Rolling Stone cover features such a thing and I'm sure it's only a short while until that expression starts catching on. Gaga is the Queen of controversy and everything noteworthy, so this is hardly anything surprising, but definitely not something you see everyday. Last year Gaga was featured on the Rolling Stone cover in just her birthday suit, so it's only natural she tops that with a [lethal brassiere](https://www.trendhunter.com/trends/murder-hornet-ring). I can only imagine what next year has in store for us. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 100% | Activity: 99% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **Deadly Underwear:** Developing innovative and safe lingerie designs that offer unique features and functionalities could disrupt the fashion industry. - **Controversial Fashion:** Creating fashion pieces that generate buzz and controversy like Lady Gaga's lethal brassiere can open up new marketing and audience engagement opportunities. - **Outrageous Magazine Covers:** Exploring unconventional magazine covers that feature eye-catching and unconventional elements such as lethal bras can disrupt the traditional publishing industry and attract readership. ### Sectors Adopting This - **Fashion:** The fashion industry could benefit from embracing edgy and unique designs like lethal bras to attract attention and differentiate their products. - **Marketing and Advertising:** The marketing and advertising industry can leverage controversial fashion items like Lady Gaga's lethal brassiere to create buzz and generate brand awareness. - **Publishing:** The publishing industry can explore unconventional magazine covers featuring outrageous elements like lethal bras to attract readers and stand out in a crowded market. ## Related on Trend Hunter - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Body Artwork-Inspired Fashion](https://www.trendhunter.com/trends/body-tattoo.md) - [Hi-Tech Breast-Supporting Sports Bras](https://www.trendhunter.com/trends/techfit-control-bra.md) - [Music Magazine Cover NFTs](https://www.trendhunter.com/trends/rolling-stone.md) - [Faux-Piercing Push-Up Garments](https://www.trendhunter.com/trends/nipple-pushup-bra.md) - [Cancer-Symptom Detecting Bras](https://www.trendhunter.com/trends/stage-zero.md) - [Post-Surgery Undergarment Collections](https://www.trendhunter.com/trends/postsurgery-undergarment.md) - [Sex-Positive Art Collections](https://www.trendhunter.com/trends/carne-bollente-3.md)