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# Racy Tan Editorials
Lady Gaga is an Orange Poodle in V Magazine

By mediterranean | Published 2009-08-29 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/lady-gaga-orange-tan-v-magazine
References: [homotography.blogspot](http://homotography.blogspot.com/2009/08/lady-gaga-mario-testino-v-magazine-61.html)

In addition to the innovative cover, the new issue of [V Magazine](https://www.trendhunter.com/trends/otw-by-vans-and-hommegirls) features Lady Gaga in an editorial by Mario Testino looking like an Oompa-Loompa with an orange tan the shade of Valentino.

The excessive tan is coupled with peculiar and racy styling by Nicola Formichetti, with Lady Gaga wearing fur that made her look like a poodle. A very tan, shaved poodle…

Somehow, everything works well together, the tan, the weird style and vividly bright colors of Testino.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 93% | Activity: 100% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Why This Trend Is Growing

- **Excessive Tanning:** Disruptive innovation opportunity: Develop safer and more natural alternatives to tanning that still provide a desired look.
- **Unconventional Styling:** Disruptive innovation opportunity: Create new fashion trends that push boundaries and challenge traditional notions of beauty.
- **Vivid Bright Colors:** Disruptive innovation opportunity: Introduce bold and vibrant color palettes in various industries, such as interior design, product packaging, and advertising.

### Industries Being Reshaped

- **Beauty:** Disruptive innovation opportunity: Develop innovative skincare products that offer a natural-looking tan without harmful UV exposure.
- **Fashion:** Disruptive innovation opportunity: Explore avant-garde fashion designs that merge unexpected elements to create unique and eye-catching looks.
- **Design:** Disruptive innovation opportunity: Incorporate bright and bold colors into various design disciplines, including graphic design, industrial design, and architectural design.

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