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# Athlete-Approved Protein Supplements
Ladder Plant Protein is Free from Dairy, Gluten and Soy

By Michael Hemsworth | Published 2020-02-05 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/ladder-plant-protein
References: [uncrate](https://uncrate.com/ladder-plant-protein/) & [ladder.sport](https://ladder.sport/products/protein-plant)

The Ladder [Plant](https://www.trendhunter.com/trends/laird-superfood-renew) Protein supplement is a premium product for athletes that will enable them to train more efficiently and effectively thanks to a high-quality recipe that's approved by some familiar athletes. Founded by LeBron James and Arnold Schwarzenegger, the protein product is made with a [vegan pea and pumpkin protein](https://www.trendhunter.com/trends/organic-pea-protein-powder) that has been [formulated with probiotics](https://www.trendhunter.com/trends/sprouted-barley-protein-probiotics). This formula provides essential amino acid and branched-changed amino acids (BCAAs) that are required to help with recovery, muscle gain and lose fat.

The Ladder Plant Protein comes in 30-serving bags as well as single-serving packets and is focused on a free-from recipe that doesn't contain any dairy, soy or gluten in the mix. The supplement comes in both chocolate and vanilla flavor options.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 67% | Activity: 86% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Vegan Protein Supplements:** The trend of vegan protein supplements is disrupting the traditional dairy-based protein supplement industry.
- **Athlete-approved Supplements:** The trend of athlete-approved supplements is creating opportunities for premium products that cater specifically to the needs of athletes.
- **Plant-based Protein Products:** The trend of plant-based protein products is disrupting the market by offering alternatives to traditional animal-based protein sources.

### Where This Applies

- **Sports Nutrition:** The sports nutrition industry can capitalize on the trend of vegan protein supplements by developing innovative and high-quality plant-based products for athletes.
- **Health and Wellness:** The health and wellness industry can benefit from the trend of athlete-approved supplements by creating specialized products that cater to the specific needs of athletes.
- **Food and Beverage:** The food and beverage industry can explore the trend of plant-based protein products by incorporating them into a variety of products, such as snacks, beverages, and meal replacements.

## Related on Trend Hunter

- [Optimally Formulated Protein Supplements](https://www.trendhunter.com/trends/plant-protein-powder.md)
- [Plant-Based Protein Powder Lines](https://www.trendhunter.com/trends/plantbased-protein-powders1.md)
- [Decadent Plant-Based Protein Powders](https://www.trendhunter.com/trends/lean-muscle-formula.md)
- [Easily Digestible Protein Powders](https://www.trendhunter.com/trends/rise311-protein-powders.md)
- [Upcycled Vegan Protein Formulas](https://www.trendhunter.com/trends/vegan-super-protein.md)
- [Sport-Certified Plant Protein Powders](https://www.trendhunter.com/trends/on3-athletic.md)
- [Longevity-Boosting Protein Shakes](https://www.trendhunter.com/trends/l-protein.md)
- [Premium Plant-Based Protein Powders](https://www.trendhunter.com/trends/performance-protein-creatine.md)
- [Plant-Based Protein Milks](https://www.trendhunter.com/trends/muscle-milk-2.md)
