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# Neutral Collaborative Streetwear Series
Lacoste and Highsnobiety Join on a New Collection

By Amy Duong | Published 2024-01-30 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/lacoste-and-highsnobiety
References: [highsnobiety](https://www.highsnobiety.com/p/lacoste-highsnobiety-collaboration-release-information/)

![Neutral Collaborative Streetwear Series](https://cdn.trendhunterstatic.com/thumbs/524/lacoste-and-highsnobiety.jpeg)

[Lacoste](https://www.trendhunter.com/trends/le-fleur-and-lacoste) and [Highsnobiety](https://www.trendhunter.com/trends/l003-2k24) work together for the first time to present a new collection that elevates classic silhouettes with a shared design of an eggshell color palette. The capsule is comprised of seven pieces in total and features oversized silhouettes and boxy fits for a relaxed look.

It starts with a sweatsuit that is made from a comfortable double-face piqué material and also shines a spotlight on one of Lacoste's most famous products -- the [polo top](https://www.trendhunter.com/trends/pleasures-and-polo). The classic silhouette with two buttons and an embroidered logo on the left side of the chest is seen in a new angle with a baggy structure and co-branded details in the same position with the similar two buttons.

Image Credit: HIGHSNOBIETY / MARCIN T. JO?ZEFIAK

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 69% | Activity: 58% | Freshness: 21%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion)

## Key Themes

### Why This Trend Is Growing

- **Collaborative Streetwear Collections:** The collaboration between Lacoste and Highsnobiety highlights the trend of brands coming together to create unique and highly coveted streetwear collections.
- **Elevated Classic Silhouettes:** Lacoste and Highsnobiety's collection demonstrates the trend of updating and refining classic fashion designs to appeal to modern consumers.
- **Relaxed and Oversized Fits:** The capsule collection from Lacoste and Highsnobiety showcases the trend of oversized and boxy fits, catering to the growing demand for comfortable and casual streetwear styles.

### Industries Being Reshaped

- **Fashion and Apparel:** The collaborative streetwear collection by Lacoste and Highsnobiety presents an opportunity for the fashion and apparel industry to tap into the growing demand for unique and limited-edition designer collaborations.
- **Streetwear:** The capsule collection by Lacoste and Highsnobiety taps into the streetwear industry, offering a fresh and elevated take on classic designs.
- **Retail and E-commerce:** The collaboration between Lacoste and Highsnobiety presents an opportunity for retailers and e-commerce platforms to attract fashion-forward consumers seeking exclusive and on-trend streetwear pieces.

## Related on Trend Hunter

- [Colorful Fall Collaborative Streetwear](https://www.trendhunter.com/trends/le-fleur-and-lacoste.md)
- [Porcelain-Inspired Streetwear Capsules](https://www.trendhunter.com/trends/lacoste-x-clot.md)
- [Minimal Collaborative Tennis Sneakers](https://www.trendhunter.com/trends/l003-2k24.md)
- [Hospitality-Inspired Apparel](https://www.trendhunter.com/trends/brach-x-lacoste.md)
- [Dynamic Spring-Ready Preppy Sneakers](https://www.trendhunter.com/trends/l003-2k24-sneaker.md)
- [Modern Sport-Inspired Apparel](https://www.trendhunter.com/trends/winter-wardrobing.md)
- [Locker Room-Inspired Apparel Collections](https://www.trendhunter.com/trends/the-locker-room.md)
- [Performance-Ready Stylish Tennis Capsules](https://www.trendhunter.com/trends/lineshot.md)
- [Elegant Sporty Swimwear](https://www.trendhunter.com/trends/lacoste-swimwear-collection.md)
