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# Mom-to-Mom Breastfeeding Support Platforms
La Leche League Offers a 24-Hour Support Helpline

By Grace Mahas | Published 2020-12-02 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/la-leche-league
References: [llli.org](https://www.llli.org/about/)

La Leche League is perfect for new mothers looking for information and support surrounding breastfeeding. The platform began with seven mothers looking to provide [breastfeeding help](https://www.trendhunter.com/trends/flow-nipple-shield) and has since grown to offers 24-hour support through its Breastfeeding Helpline. In addition, La Leche League proves a safe place for mothers to ask questions, receive on-hand assistance, and of course, get [mom-to-mom support](https://www.trendhunter.com/trends/baby-dove-1).

The La Leche League platform currently has its in-person meetings suspended due to COVID-19 but still offers [online support services](https://www.trendhunter.com/trends/expert-series) and digital resources for mothers seeking support. The platform is a non–sectarian, not-for-profit, volunteer-based organization that aims " to promote a better understanding of breastfeeding as an important element in the healthy development of the baby and mother."

Image Credit: Shutterstock

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 65% | Activity: 71% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life)

## Key Themes

### Why This Trend Is Growing

- **Virtual Breastfeeding Support:** Opportunity for companies to create virtual platforms that offer similar breastfeeding support to La Leche League, especially during the pandemic.
- **24/7 Support Hotline:** Opportunity for companies to offer around-the-clock support for breastfeeding mothers who may have questions or concerns outside of standard business hours.
- **Mom-to-mom Networks:** Opportunity for companies to create networking platforms that connect new mothers with experienced mothers for peer support and advice.

### Industries Being Reshaped

- **Healthcare:** Healthcare providers can create 24/7 breastfeeding support hotlines or virtual platforms to provide more comprehensive care to mothers.
- **Technology:** Technology companies can create virtual breastfeeding support platforms that utilize AI and machine learning to provide personalized support and advice to mothers.
- **Non-profit:** Non-profit organizations can create mom-to-mom networking platforms that connect mothers from diverse backgrounds and provide support to those who may not have access to other resources.

## Related on Trend Hunter

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- [Trailblazing Parenthood Podcasts](https://www.trendhunter.com/trends/bobbie.md)
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- [Breastfeeding Tracker Apps](https://www.trendhunter.com/trends/maia.md)
