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# Millennial-Friendly Celebrity Skincare
Kylie Skin Offers Free-From Skincare for Under $30

By Laura McQuarrie | Published 2019-05-13 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kylie-skin
References: [instagram](https://www.instagram.com/p/BxVweuKBqGp/) & [kylieskin](https://kylieskin.com/)

Makeup mogul Kylie Jenner is now venturing into the creation of skincare with the introduction of Kylie Skin, which is officially launching this spring. The new products are [vegan-friendly](https://www.trendhunter.com/trends/vegan-skincare-products), as well as cruelty-free, gluten-free and made without parabens and sulfates. All of the products from Kylie Skin can be purchased for under $30, or as a [complete set for $125](https://www.trendhunter.com/trends/bubble-skincare1).

All of the products in the six-piece skincare collection, like the Vitamin C Serum, Eye Cream and Foaming Face Wash are packaged in [Millennial pink packaging](https://www.trendhunter.com/trends/elder-millennial-skincare-kit). Some of the most standout items from Kylie Skin are the alcohol-free Vanilla Milk Toner and the Walnut Face Scrub, which is packed with anti-inflammatory ingredients and gently sloughs away dead skin cells. Many of the products in the collection reflect Jenner's own skincare preferences, like the Face Moisturizer, which boasts a thick texture.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 57% | Activity: 73% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Vegan-friendly Skincare:** Opportunity: Develop innovative vegan skincare products that cater to the growing demand for sustainable and cruelty-free beauty options.
- **Affordable Skincare:** Opportunity: Create budget-friendly skincare products that offer high-quality ingredients and effective results, appealing to price-conscious consumers.
- **Personalized Packaging:** Opportunity: Explore customizable packaging options that allow customers to express their individuality and create a unique brand experience.

### Who This Affects Most

- **Beauty and Cosmetics:** Opportunity: Incorporate vegan and affordable skincare lines into existing beauty and cosmetics brands, attracting conscious consumers and diversifying product offerings.
- **E-commerce:** Opportunity: Develop online platforms that offer personalized skincare recommendations and affordable products, catering to the digital-savvy millennial and Gen Z consumers.
- **Sustainability:** Opportunity: Collaborate with sustainable skincare brands to create eco-friendly packaging solutions, aligning with the increasing consumer demand for environmentally-conscious products.

## Related on Trend Hunter

- [Health-Focused Youth Skincare](https://www.trendhunter.com/trends/revolution-skin.md)
- [Youth-Safe Skincare Trios](https://www.trendhunter.com/trends/girlyish-skincare.md)
- [Premium Youth Skincare](https://www.trendhunter.com/trends/kinside.md)
- [Skin-Inspired Socialite Scents](https://www.trendhunter.com/trends/cosmic-kylie-jenner.md)
- [Vegan Nourishing Skincare](https://www.trendhunter.com/trends/vegan-nourishing-skincare.md)
- [Teen-Targeted Skincare Products](https://www.trendhunter.com/trends/instanatural-besties.md)
- [Clean Hydrating Foundations](https://www.trendhunter.com/trends/power-plush-longwear-foundation.md)
- [Floral Celebrity-Made Fragrances](https://www.trendhunter.com/trends/cosmic-20.md)
- [Gen Z-Approved Skincare Ranges](https://www.trendhunter.com/trends/smuuti-skin.md)
