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# Macho Diva Dancing Ads
The Kylie Minogue Dance Central Commercial for Kinect is Hilarious

By Chalaine Mantha | Published 2011-03-24 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/kylie-minogue-dance-central
References: [sassisamblog](http://www.sassisamblog.com/2011/03/21/can-out-dance-kylie-on-xbox/) & [xbox](http://www.xbox.com/en-AU/)

The Kylie Minogue Dance Central commercial for Xbox 360 Kinect asks if you think you could out dance Miss Minogue. The main man Darren takes this question to a whole other level, taking on the quest to actually become Kylie Minogue. Watch as Darren learns the moves, designs the costumes and locks Minogue inside her dressing room as he steals away her show.

The Kylie Minogue Dance Central commercial is laugh out loud funny and will surely want to make you get your groove on. Kylie Minogue was impressed with Darren's dedication to the role he played and said, "I love comedy and the film not only makes me laugh, it reminds me that anyone can become a great dancer." I don't know about you, but after seeing that commercial I totally want to play the game!

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 45% | Activity: 84% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Games](https://www.trendhunter.com/games)

## Key Themes

### What's Driving This Trend

- **Dance Central:** Opportunities to develop an interactive dance game featuring other famous artists and their signature moves, and partner with celebrities for viral marketing.
- **Celebrity Endorsement:** Opportunities for brands to use celebrity endorsement in a humorous and relatable context to increase brand awareness and engagement.
- **Gender Role Reversal:** Opportunities to tap into the growing trend of gender role reversal in advertising through hilarious and unexpected scenarios.

### Who This Affects Most

- **Video Gaming:** Interactive gaming companies can develop games that allow users to dance along with celebrities, using motion tracking technology to create an exciting, immersive experience.
- **Advertising:** Brands can partner with celebrities for quirky and fun advertisements that showcase their products and services in an engaging way.
- **Entertainment:** Entertainment companies can create unique experiences that allow users to step into the shoes of their favorite celebrities through interactive games and events.

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