# CBD-Infused Brow Gels Milk Makeup's Kush Fiber Brow Gel is Touted as "a Hair Mask for Your Brows" By Laura McQuarrie | Published 2018-06-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/kush-fiber-brow-gel References: [milkmakeup](https://www.milkmakeup.com/kush-fiber-brow-gel.html?dwvar_kush-fiber-brow-gel_shade=Haze&cgid=kush-brow) Following the success of its recently launched Kush Mascara, Milk Makeup introduced a second cosmetic product made with hemp-derived, [CBD](https://www.trendhunter.com/trends/cbd-tame-fix-flyaway-stick)-infused cannabis oil—Kush Fiber Brow Gel. Like the mascara product, the new Kush Fiber Brow Gel is said to offer heart-shaped fibers that adhere to the skin and hair for enhanced fullness, shape and definition with its smooth and creamy formula. The innovative, transfer-proof eyebrow gel is offered in three tinted shades—Haze, Grind and Dutch—as well as a clear option. In the last year, Milk Makeup made the switch to making only 100% vegan beauty products. As such, it now avoids the use of beeswax as a binding component and instead turned to [cannabis sativa seed oil](https://www.trendhunter.com/trends/sagely-naturals-products). ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 14% | Activity: 30% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Cbd-infused Beauty Products:** The success of Milk Makeup's CBD-infused line suggests a growing trend in the beauty industry towards incorporating CBD into skincare and cosmetics. - **Hemp-derived Ingredients:** The use of hemp-derived ingredients, like cannabis sativa seed oil, presents an opportunity for disruptive innovation in the beauty and personal care industry as consumers seek more natural and sustainable alternatives. - **Transfer-proof Makeup:** The introduction of Milk Makeup's transfer-proof eyebrow gel demonstrates a trend towards long-lasting and smudge-proof makeup formulations, opening up opportunities for new product development in the cosmetics industry. ### Sectors Adopting This - **Beauty and Skincare:** The CBD-infused beauty trend creates new market opportunities for companies in the beauty and skincare industry to develop innovative products that cater to the growing demand for CBD-infused skincare products. - **Natural and Sustainable Cosmetics:** The use of hemp-derived ingredients highlights the potential for disruptive innovation in the natural and sustainable cosmetics industry, as consumers increasingly seek environmentally-friendly and plant-based alternatives. - **Cosmetic Formulations:** The demand for transfer-proof makeup products presents a chance for cosmetic manufacturers to create innovative formulations that offer long-lasting and smudge-proof benefits, addressing the needs of consumers seeking high-performance cosmetics. ## Related on Trend Hunter - [Strong-Hold Brow Hybrids](https://www.trendhunter.com/trends/brow-milk.md) - [High-Performance Eye Brow Gels](https://www.trendhunter.com/trends/brow-laminations.md) - [Nourishing Brow Fixing Gels](https://www.trendhunter.com/trends/brow-fixing-gel.md) - [Volume-Building Brow Gels](https://www.trendhunter.com/trends/tinted-brow-gel.md) - [Bold Mascara Launches](https://www.trendhunter.com/trends/kush-big-hit-volumizing-mascara.md) - [Brow Styling Gels](https://www.trendhunter.com/trends/mac-cosmetics-pro-locked-brow-gel.md) - [Vegan Eyebrow Serums](https://www.trendhunter.com/trends/sweed-brow-serum.md) - [CBD-Infused Hairstyling Sticks](https://www.trendhunter.com/trends/cbd-tame-fix-flyaway-stick.md) - [Hydrating Vegan Lip Oils](https://www.trendhunter.com/trends/kush-lip-oil.md)