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# Tricked-Out Cargo Vans
The KTW Mercedes-Benz Citan is a Functional and Fashionable Tune Job

By Michael Hines | Published 2012-12-30 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/ktw-mercedesbenz-citan
References: [carbuzz](http://www.carbuzz.com/news/2012/12/29/Mercedes-Benz-Citan-by-KTW-7712264/) & [ktw.de](http://www.ktw.de/)

The KTW Mercedes-Benz Citan is easily one of the best looking vans on the road. KTW, a German tuning house, somehow managed to make the Silver Arrow's [cargo van](https://www.trendhunter.com/trends/mercedesbenz-marco-polo-horizon) look visually appealing. It started by adding a set of 18-inch alloy wheels with five double spokes. The rims were wrapped with low-profile tires.

Red brake calipers were added, and the van received a handling boost in the form of a sport suspension with shorter springs. The KTW Mercedes-Benz Citan was also given a wrap featuring the company's name, an addition which is great from a branding standpoint but which doesn't do much to add to the van's overall look. Should you live in Europe and wish to trick out your van, KTW is offering this [tuning package](https://www.trendhunter.com/trends/lexani-motorcars) for $2,644 dollars (€1,999).

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 16% | Activity: 12% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### Why This Trend Is Growing

- **Customized Vans:** The trend of customizing vans with unique aesthetic enhancements provides opportunities for tuning houses to cater to personalized vehicle preferences.
- **Visual Branding:** The increasing importance of visual branding on vehicles creates opportunities for companies to offer customized wraps or decals for commercial vans.
- **Sport Suspension Upgrades:** The demand for sport suspension upgrades on cargo vans presents opportunities for companies to develop and market performance-enhancing solutions for improved handling.

### Industries Being Reshaped

- **Automotive Customization:** The automotive customization industry can provide services and products to meet the demand for aesthetically enhanced cargo vans.
- **Visual Branding Services:** Companies specializing in visual branding can offer customized wraps and decals specifically designed for cargo vans and commercial vehicles.
- **Aftermarket Performance Parts:** The aftermarket parts industry can capitalize on the trend of sport suspension upgrades in cargo vans by developing and offering performance-enhancing solutions.

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