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# Role Reversal Photography
Kristina Sinutko's 'Objectifying Men' Turns the Tables on Relationships

By Marissa Brassfield | Published 2009-07-24 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/kristina-sinutko-objectifying-men
References: [behance.net](http://www.behance.net/Gallery/Objectifying-Men/271942)

Kristina Sinutko's 'Objectifying Men' is a series of tableaus that reverse common relationship roles. Rather than objectifying women, as we see frequently in the media, these images objectify men instead.

With photos that range from a male lying vulnerably in bed to a female beer-guzzling couch potato, Kristina Sinutko's 'Objectifying Men' series definitely turns the tables on relationships. Check out some other insightful looks on [gender relations](https://www.trendhunter.com/trends/contemporary-femininity) below.

**Implications** - The rise of women empowerment movements has created a society that is constantly moving towards gender equality. Artists, photographers and advertisers are using [gender-reversing or androgynous imagery](https://www.trendhunter.com/trends/dirty-looks) to make statements about this movement. Art that portrays situations of objectification that all females identify with are a popular means of raising awareness to this continuing struggle.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 96% | Activity: 100% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Key Themes Behind This Trend

- **Gender-reversing Imagery:** Using gender-reversing imagery in art, photography, and advertising to make statements about gender equality.
- **Androgynous Representation:** Depicting androgynous individuals or situations in artistic works as a means of raising awareness about gender objectification.
- **Women Empowerment Art:** Creating art that portrays situations of objectification that all females identify with to raise awareness about gender equality.

### Where This Applies

- **Art:** Artists using gender-reversing and androgynous imagery to challenge traditional gender roles and promote equality.
- **Photography:** Photographers incorporating gender-reversing and androgynous elements into their work to explore societal perspectives on gender.
- **Advertising:** Advertisers embracing gender-reversing and androgynous representations to reflect changing societal norms and values.

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