<!-- canonical: https://www.trendhunter.com/trends/krave-beef-jerky -->
<!-- robots: noindex -->

# Sweetened Beef Jerky Snacks
The KRAVE Beef Jerky Pink Peppercorn is Free of Artificial Ingredients

By Michael Hemsworth | Published 2017-05-31 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/krave-beef-jerky
References: [trndmonitor](https://trndmonitor.com/snack-spotlight-krave-pink-peppercorn-beef-jerky/) & [kravejerky](https://www.kravejerky.com/)

Beef jerky is a snack traditionally thought of as being quite salty and oily in taste and texture, but the newly announced KRAVE Beef Jerky Pink Peppercorn aims to change this. Featuring a flavor profile that balances the line between being sweet and salty, the jerky is flavored with pink peppercorns, cane sugar and gluten-free soy sauce amongst a few other simple ingredients.

The KRAVE Beef Jerky Pink Peppercorn flavor is completely gluten-free, low in fat content and a [solid source of protein](https://www.trendhunter.com/trends/pro-snack-stick) to make it a suitable snack to enjoy between meals. The balance of sweet and salty flavorings make the [beef jerky](https://www.trendhunter.com/trends/cowboy-cut-beef-jerky) more applicable for those who are looking for something different or who are looking to switch up their traditional choices when it comes to snacking.

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 24% | Activity: 10% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Balanced Flavor Profiles:** Opportunity for creating snacks with a balance of sweet and salty flavorings, catering to those looking for unique snacking experiences.
- **Healthier Snacking Options:** Opportunity to develop snacks that are gluten-free, low in fat content, and high in protein to cater to health-conscious consumers.
- **Alternative Ingredients:** Opportunity to experiment with alternative ingredients like pink peppercorns and cane sugar to add unique and innovative flavors to snacks.

### Sectors Adopting This

- **Snack Food Industry:** Opportunity to introduce new snack products that offer balanced flavors and healthier ingredients to cater to evolving consumer preferences.
- **Health Food Industry:** Opportunity to create and market healthier snack alternatives that are gluten-free, low in fat, and rich in protein to cater to health-conscious consumers.
- **Food Innovation Industry:** Opportunity for food innovators to research and develop alternative ingredients and flavors to enhance the snacking experience and create new product offerings.

## Related on Trend Hunter

- [Mango-Forward Beef Jerky Snacks](https://www.trendhunter.com/trends/mango-habanero-beef-jerky.md)
- [Crunchy Jerky Trail Mixes](https://www.trendhunter.com/trends/crunchy-jerky-trail-mixes.md)
- [Protein-Packed Jerky Chips](https://www.trendhunter.com/trends/crunchy-jerky-chips.md)
- [Sweet-And-Spicy Beef Jerky Lines](https://www.trendhunter.com/trends/sweetandspicy-beef-jerky.md)
- [Ultra-Flavorful Beef Jerky Snacks](https://www.trendhunter.com/trends/peoples-choice-beef-jerky.md)
- [Mexican Spice Jerky Snacks](https://www.trendhunter.com/trends/tajn-flavored-beef-jerky.md)
- [Cinnamon Churro Meatless Jerkies](https://www.trendhunter.com/trends/cinnamon-churro-jerky.md)
- [Flavor-Blasted Peanut Snacks](https://www.trendhunter.com/trends/kp-flavour-kravers.md)
- [BBQ Chip Beef Jerkys](https://www.trendhunter.com/trends/jack-links-x-doritos-sweet-tangy-bbq.md)
