# Cliffside Swimsuit Spreads The Koton Spring 2011 Collection Catches Some Rays on a Rocky Coast By Summer Luu | Published 2011-01-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/koton-spring-2011 References: [fashiongonerogue](http://fashiongonerogue.com/alessandra-ambrosio-koray-birand-koton-spring-2011-campaign/) & [koraybirand](http://koraybirand.co.uk/works.asp) I don't know what's more stunning, the Koton Spring 2011 swimsuit collection or the backdrop of the photoshoot. Lensed by Koray Birand, the spread is both sexy and wondrous and it definitely takes my breath away. The new line of bathing suits are dazzling in its sizzling cut-out style. Tanning on the sunny cliff by the river looks refreshing compared to the usual beach shoots, and model Alessandra Ambrosio is the perfect bronze beauty. In this Koton Spring 2011 campaign, both the collection and the backdrop are extraordinary. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 72% | Activity: 63% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Cut-out Swimsuit Style:** Opportunity for swimwear brands to design and market swimsuits with cut-out details, creating a unique and stylish look. - **Natural Setting Photoshoots:** Potential for fashion brands to shoot campaigns in natural landscapes for a refreshing and captivating aesthetic. - **Dazzling Swimwear Collections:** Room for swimwear designers to create eye-catching and glamorous collections that stand out in the market. ### Sectors Adopting This - **Swimwear:** Disruptive innovation opportunity for swimwear brands to create unique and stylish cut-out swimsuit designs. - **Fashion Photography:** Opportunity for photographers to explore shooting fashion campaigns in natural landscapes, adding a breathtaking element to the visuals. - **Fashion Design:** Room for fashion designers to create dazzling and glamorous swimwear collections that captivate the market. ## Related on Trend Hunter - [Beach-Inspired Spring Fashion Capsules](https://www.trendhunter.com/trends/a-kind-of-guise-3.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Dreamy Summer Swimwear Collections](https://www.trendhunter.com/trends/triangls-mirage-drop.md) - [Streetwear Label Expansions](https://www.trendhunter.com/trends/ksubi-unveils-kswim.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md) - [Celebrity Swimwear Collections](https://www.trendhunter.com/trends/swim-line.md) - [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md) - [Color-Rich Swimsuit Collections](https://www.trendhunter.com/trends/country-club.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)