# Cushy Canine Tethers The Kosoku Retractable Dog Leash was Designed for Comfort and Convenience By Amelia Roblin | Published 2013-03-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kosoku References: [quirky](http://www.quirky.com/products/47-Kosoku-Retractable-Dog-Leash) & [quirky](http://www.quirky.com/products/47-Kosoku-Retractable-Dog-Leash) It seems that the majority of [dog leads](https://www.trendhunter.com/trends/heel-roam-350) are not designed for the comfort of either the pet or his master. The Kosoku Retractable Dog Leash strives to better accommodate both, with a particular focus on the owner. A semi-rigid core contains the coiling mechanism that stores the 9-foot restraint when it's not in use and extended. Surrounding this is a [plushy cover](https://www.trendhunter.com/trends/premium-pet-accessories1) that's made from neoprene and resilient nylon canvas that can absorb the shock of sudden movements by the walker and the walkee. It feels nice and soft on the hands. Enclosed within the same cushioned unit is a pocket for storing [doggy doo bags](https://www.trendhunter.com/trends/myecoworld). These can be easily accessed through a slit in the side of the Quirky Kosoku Retractable Dog Leash. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 31% | Activity: 22% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### What Makes This Trend Stand Out - **Comfortable Pet Products:** Designing products for pet comfort and convenience presents an opportunity for brands to stand out in a crowded market. - **Innovative Leash Design:** Creating unique leash designs with added features like storage pockets or shock absorption presents an opportunity for disruptive innovation in the pet industry. - **Sustainable Pet Products:** Developing eco-friendly pet products that prioritize sustainability in materials and design presents an opportunity for companies to target environmentally-conscious pet owners. ### Sectors Adopting This - **Pet Industry:** Companies in the pet industry have an opportunity to offer unique and innovative products that prioritize pet comfort and convenience. - **Outdoor Gear Industry:** Outdoor gear companies can expand their product lines by designing pet products that cater to outdoor enthusiasts and their pets. - **Sustainability Industry:** Companies in the sustainability industry can partner with pet product brands to offer sustainable materials and production methods, catering to eco-conscious pet owners. ## Related on Trend Hunter - [Tape Measure Dog Leashes](https://www.trendhunter.com/trends/scope-dog-leash.md) - [Smart Retractable Leashes](https://www.trendhunter.com/trends/cocoleash.md) - [Intuitive Intelligent Pet Leashes](https://www.trendhunter.com/trends/intelligent-pet-leash.md) - [Cross-Body Dog Leashes](https://www.trendhunter.com/trends/extra-long-leash.md) - [All-in-One Rotating Dog Leashes](https://www.trendhunter.com/trends/orbit-360-dog-leash.md) - [Handsfree Canine Cyclist Leashes](https://www.trendhunter.com/trends/dog-bicycle-leash.md) - [Multifunctional Customizable Dog Leashes](https://www.trendhunter.com/trends/nylon-leash.md) - [Rope-Inspired Dog Leashes](https://www.trendhunter.com/trends/rope-leash.md) - [Hands-Free Dog Leashes](https://www.trendhunter.com/trends/beltdog.md)