# Korean Kimchi Cocktails This Unusual Boozy Beverage Contains Vodka and Fermented Vegetable Juice By Charlotte Joyce Kidd | Published 2015-10-08 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/korean-kimchi References: [gothamist](http://gothamist.com/2015/10/07/white_tiger_korean_prospect_heights.php) & [whitetiger.nyc](http://www.whitetiger.nyc/) This Korean kimchi cocktail combines some unexpected flavors to create a savory boozy concoction. It's not unusual to come across a [savory cocktail](https://www.trendhunter.com/trends/papa-johns-tomatini), with Bloody Marys, Caesars and martinis offering salt and umami flavors rather than the more conventional sugar and spice. This specialty cocktail gives a Korean kimchi flair to that tradition. Kimchi is a seasoned, [fermented vegetable dish](https://www.trendhunter.com/trends/kraut-chi) served as a condiment or side with a variety of Korean dishes. The Korean kimchi cocktail, offered at the [White Tiger](https://www.trendhunter.com/trends/white-pine) restaurant in NYC's Prospect Heights, blends Tito's vodka and kimchi juice and is topped with a kimchi and blue cheese-stuffed olive. It's aptly named the 'Naughty Kimchi.' For less adventurous drinkers, the White Tiger also serves the 'Straight Outta Gangnam,' a fortified Korean cinnamon tea flavored with bourbon, maple syrup, apple cider and lemon. ## Trend Insights (Trend Hunter) - Score: 0.3/10 - Popularity: 1% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Savory Cocktails:** Disruptive innovation opportunity: Develop a line of savory cocktails using unexpected flavor combinations. - **Fermented Flavors:** Disruptive innovation opportunity: Explore the use of fermented ingredients in beverages for unique and bold flavor profiles. - **International Fusion:** Disruptive innovation opportunity: Create fusion cocktails that combine flavors from different cultural cuisines for a unique drinking experience. ### Sectors Adopting This - **Hospitality:** Disruptive innovation opportunity: Introduce inventive cocktails to enhance the dining experience and attract adventurous customers. - **Craft Beverage:** Disruptive innovation opportunity: Incorporate fermented flavors into craft beverages to tap into the growing demand for unique and artisanal drinks. - **Food and Beverage:** Disruptive innovation opportunity: Explore the integration of food and beverage by creating drinkable interpretations of popular dishes and flavors. ## Related on Trend Hunter - [Miso-Based Breakfast Cocktails](https://www.trendhunter.com/trends/miso-hungover.md) - [Savory Tomato Cocktails](https://www.trendhunter.com/trends/tomatini.md) - [Fried Chicken Cocktails](https://www.trendhunter.com/trends/karaage-cocktail.md) - [Italian-Style Savory Cocktails](https://www.trendhunter.com/trends/cacio-e-pepe-martini.md) - [Spicy Pickle-Flavored Margarita Cocktails](https://www.trendhunter.com/trends/pickle-margarita.md) - [Sporty Soju Cocktails](https://www.trendhunter.com/trends/soju-cocktail.md) - [Ready-to-Drink Kombucha Cocktails](https://www.trendhunter.com/trends/miixt.md) - [Crunchy Kimchi Pickles](https://www.trendhunter.com/trends/kimchi-pickles.md) - [Unique Health Shots](https://www.trendhunter.com/trends/kimchi-shot.md)