# Moisture-Control Jerky Packages The Kooee Snacks Keep Separate Ingredients in One Peel & Mix Pouch By Ady Floyd | Published 2015-10-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kooee References: [packagingdigest](http://www.packagingdigest.com/pouches/kooee-invents-2-in-1-compartment-pouch) & [packaging.alltop](http://packaging.alltop.com/) The clever design team at Kooee Snacks created a [moisture-controlling packaging](https://www.trendhunter.com/trends/mets-board-and-kouvolan-lakritsi) for its unique [jerky trail mixes](https://www.trendhunter.com/trends/fresh-face-foods). The idea was to create a single package that would store separate ingredients without mixing them together. The packaging uses a "rip -- peel -- mix" formula to contain the inherent water-activity between the various components of the mix. Broken down, the package is to be torn open at the top to allow consumers to peel back the [center divider](https://www.trendhunter.com/trends/essentials-platter-design). This will allow the contents to be mixed together to create a delicious and fresh snack. Each package of Kooee is made with a 12-month shelf life, which is a convenient factor for many consumers. The unique mix will stay fresh for about a year, which allows consumers to buy the product in bulk. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 13% | Activity: 25% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Moisture-control Packaging:** There is an opportunity to develop moisture-control packaging for other food products to increase shelf life and retain flavor. - **Separate-ingredient Packaging:** There is an opportunity to design packaging that allows for separate ingredients to be stored without mixing, creating more diverse snack options. - **Rip-peel-mix Formula:** There is an opportunity to use a similar formula to create customizable snack mixes that can be made on-the-go. ### Industries Being Reshaped - **Food Packaging:** There is an opportunity for companies to innovate within food packaging, specifically designing packaging that retains freshness and flavor for longer periods. - **Snack Food:** There is an opportunity for snack food manufacturers to create customizable snack mixes that are convenient for on-the-go, health-conscious consumers. - **Bulk Retail:** There is an opportunity for bulk retail stores to offer unique and customizable snack options for consumers seeking variety and convenience. ## Related on Trend Hunter - [Easy-Open Snack Pouches](https://www.trendhunter.com/trends/easy-open-snack-pouch.md) - [Hassle-Free Snack Packaging](https://www.trendhunter.com/trends/easypeel-open-packaging.md) - [Peelable Snack Pouches](https://www.trendhunter.com/trends/proampac.md) - [Accessible Meat Packaging Designs](https://www.trendhunter.com/trends/meatcrafters.md) - [Crunchy Jerky Trail Mixes](https://www.trendhunter.com/trends/crunchy-jerky-trail-mixes.md) - [Sustainable Food Packaging Designs](https://www.trendhunter.com/trends/placon-crystal-seal-delectables.md) - [Crumb-Funneling Chip Packets](https://www.trendhunter.com/trends/chip-packet.md) - [Freshness-Prolonging Cannabis Packaging](https://www.trendhunter.com/trends/cannabis-packaging2.md) - [Multipurpose Anti-Moisture Materials](https://www.trendhunter.com/trends/everlon.md)