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# Seltzer-Branded Reed Diffusers
The Kona Paradise in a Bottle is Now Available

By Grace Mahas | Published 2021-10-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/kona-paradise-in-a-bottle
References: [shop.konabrewingco](https://shop.konabrewingco.com/products/paradise-in-a-bottle-reed-diffuser)

Although fall is upon us, [Kona Brewing Co.](https://www.trendhunter.com/trends/kona-gameday-hammock) is supplying a tropical paradise atmosphere all year long with the launch of the [Kona Paradise](https://www.trendhunter.com/trends/liquid-aloha) in a Bottle. The custom, limited-edition, one-of-a-kind reed diffuser set is inspired by the Tropical Punch flavor of Kona Spiked Island Seltzer.

The Kona’s Tropical Punch Spiked Island Seltzer will launch as a limited-edition home diffuser fragrance that delivers refreshing hints of black cherry, pineapple, vanilla bean, and tangerine. The new offering will include a [premium glass diffuser bottle](https://www.trendhunter.com/trends/aroma-diffuser-1) filled with 8oz of scented oils, wood reed sticks, and a fully branded box. In addition, the product contains no synthetic products, petrochemicals, alcohols, DPGs, parabens, SLS, or PEG's. It is also vegan and biodegradable, appealing to eco-conscious consumers.

Image Credit: Kona

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 65% | Activity: 56% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### Why This Trend Is Growing

- **Seltzer-inspired Home Fragrances:** Creating reed diffusers with scents inspired by popular seltzer flavors can appeal to conscious consumers all year round.
- **Limited-edition Customized Sets:** Launching one-of-a-kind reed diffuser sets with customized fragrances, packaging, and branding can drive sales and increase brand loyalty.
- **Eco-conscious Product Offerings:** Providing products that are vegan, biodegradable, and free from synthetic products can attract eco-conscious consumers and provide a differentiation factor in the market.

### Industries Being Reshaped

- **Beverage Industry:** The beverage industry can expand their product offerings by creating fragrance sets inspired by their popular drinks.
- **Home Fragrance Industry:** The home fragrance industry can innovate by providing customized, limited edition sets with unique fragrances and packaging.
- **Eco-friendly Products Industry:** Companies within the eco-friendly products industry can differentiate themselves in the market by offering products that are vegan, biodegradable and free from synthetic products.

## Related on Trend Hunter

- [Long-Lasting Aromatic Reed Diffusers](https://www.trendhunter.com/trends/rose-reed-diffuser.md)
- [Limited-Edition Collaborative Aroma Kits](https://www.trendhunter.com/trends/aroma-kits.md)
- [Island-Themed Home Fragrances](https://www.trendhunter.com/trends/pineapple-cilantro-scent.md)
- [Reed Diffuser Collection Launches](https://www.trendhunter.com/trends/reed-diffuser-collection.md)
- [Cocktail-Inspired Home Fragrances](https://www.trendhunter.com/trends/aperol-spritz-fragrance.md)
- [Authentic Canned Hawaiian Cocktails](https://www.trendhunter.com/trends/hawaiian-rum-cocktails.md)
- [Island-Inspired Beverage Campaigns](https://www.trendhunter.com/trends/liquid-aloha.md)
- [Refreshing Tropic-Inspired Beverages](https://www.trendhunter.com/trends/tropical-variety-packs.md)
- [Bodega Pop-Up Experiences](https://www.trendhunter.com/trends/taste-the-aloha-experience.md)
