# Illustrated Kombucha Guides FarmSteady Debuts a Playful Guide That Aligns with Its Products By Kalin Ned | Published 2023-05-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/kombucha-guide References: [farmsteady](https://farmsteady.com/products/the-farmsteady-guide-to-kombucha-book)  This playful illustrated kombucha guide is the perfect start for the warmer months. It is the inaugural book from [FarmSteady Press](https://www.trendhunter.com/trends/mixed-dozen-bagel-making-kit). The publication features over 40 unique and refreshing recipes, as well as a guided step-by-step process of how to start home brewing—from the necessary equipment and bottling tools to the basic ingredients. The kombucha guide goes hand-in-hand with FarmSteady's [Kombucha](https://www.trendhunter.com/trends/kombu) Making Kit which has "everything you need to brew your own homemade Green Tea Kombucha in one kit." The duo, thus, makes for a perfect gift. The FarmSteady Guide to Kombucha was written by Erica Shea and Stephen Valand who are the founders of FarmSteady and [Brooklyn Brew Shop](https://www.trendhunter.com/trends/kombuchamaking-kits). Recipes in the kombucha guide range from refreshing Strawberry Basil flavors to slightly "zippy" Pineapple Turmeric options. Image Credit: FarmSteady ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 95% | Activity: 89% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Home-brewing Kombucha:** Creating guides and products that promote at-home kombucha making for health-conscious consumers. - **Illustrated Recipe Guides:** Integrating playful and visually appealing recipe guides for food or beverage products to enhance consumer engagement and promote creativity. - **DIY Beverage Kits:** Developing all-in-one kits for creating homemade beverages such as kombucha in order to capture the growing market of at-home chefs and DIY enthusiasts. ### Sectors Adopting This - **Food and Beverage:** Creating playful illustrated guides and kits that encourage at-home kombucha brewing and experimentation for health-conscious consumers. - **DIY Home-brewing:** Developing at-home kombucha making kits, guides, and recipes to cater to the growing demand for DIY food and beverage projects. - **E-commerce:** Expanding e-commerce offerings to complement physical products, including guides and recipes, to enhance customer engagement and create added value for online sales. ## Related on Trend Hunter - [Diy Kombucha- Making Kits](https://www.trendhunter.com/trends/kombuchamaking-kits.md) - [At-Home Kombucha Machines](https://www.trendhunter.com/trends/kombu.md) - [Fermentation Brewing Home Appliances](https://www.trendhunter.com/trends/kombu-fermenstation.md) - [Automated Kombucha Brewing Appliances](https://www.trendhunter.com/trends/kombucha-brewer.md) - [Sessionable Canned Kombuchas](https://www.trendhunter.com/trends/koe.md) - [Refreshing RTD Kombuchas](https://www.trendhunter.com/trends/kombucha-cocktails.md) - [Branded Tea-Themed Cookbooks](https://www.trendhunter.com/trends/brew-bake-sip-savour-cookbook.md) - [Iced Tea Lemonade Kombuchas](https://www.trendhunter.com/trends/iced-tea-lemonade-kombucha.md) - [Mystical Fermentation Beverages](https://www.trendhunter.com/trends/moon-juice-kombucha.md)