# Kombucha Tea Brewing Sets This Kombucha Brew Kit is Perfect for Health Aficionados By Vasiliki Marapas | Published 2014-11-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kombucha-brew-kit References: [refinery29](http://www.refinery29.com/gifts-for-foodies) & [kombuchabrooklyn](http://www.kombuchabrooklyn.com/about-kombucha-brooklyn) [Kombucha Brooklyn](https://www.trendhunter.com/trends/kombu) offers a Kombucha Brew Kit for the home that will make a great gift this holiday season! For those who don't know, kombucha is a naturally fermented probiotic tea. Jessica and Eric Childs founded Kombucha Brooklyn in 2009, beginning with three flavors available in bottles. The company has since expanded to include a Kombucha on Tap program that boasts 50 locations throughout New York, a selection of [home brewing supplies](https://www.trendhunter.com/trends/brew-tea-starter-kit) and a book that instructs readers how to make everything from [kombucha cocktails](https://www.trendhunter.com/trends/craft-cocktail-trio) to beauty treatments. The brew kit in particular comes equipped with a brew jar, tea cover and SCOBY culture. It is the perfect gift for a health nut with a penchant for DIY! ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 16% | Activity: 15% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **DIY Kombucha Brewing Kits:** The rise of DIY kombucha brewing kits presents a disruptive opportunity for the home beverage industry. - **Probiotic Beverages:** There is potential for disruption in the probiotic beverage industry with the increasing popularity of kombucha tea. - **Health and Wellness Products:** The demand for health and wellness products is rising, and businesses can capitalize on this trend through offering kombucha products and brewing kits. ### Who This Affects Most - **Beverage Industry:** The beverage industry can incorporate kombucha into their product lines to take advantage of the growing interest in healthy and probiotic drinks. - **Home Brewing Industry:** Opportunities for the home brewing industry exist with manufacturers creating, selling and distributing DIY kombucha kits the same way home brewing beer kits have been disrupted. - **Book Industry:** With the interest in kombucha rising, informational books like Kombucha Brooklyn’s new publication offers the opportunity for more books on making and incorporating kombucha into daily life. ## Related on Trend Hunter - [At-Home Kombucha Machines](https://www.trendhunter.com/trends/kombu.md) - [Illustrated Kombucha Guides](https://www.trendhunter.com/trends/kombucha-guide.md) - [Fermentation Brewing Home Appliances](https://www.trendhunter.com/trends/kombu-fermenstation.md) - [Automated Kombucha Brewing Appliances](https://www.trendhunter.com/trends/kombucha-brewer.md) - [DIY Hard Cider Kits](https://www.trendhunter.com/trends/hard-cider-brewing-kit.md) - [Iced Tea Lemonade Kombuchas](https://www.trendhunter.com/trends/iced-tea-lemonade-kombucha.md) - [Mystical Fermentation Beverages](https://www.trendhunter.com/trends/moon-juice-kombucha.md) - [DIY Tepache Kits](https://www.trendhunter.com/trends/diy-tepache.md) - [Sparkling Probiotic Coffees](https://www.trendhunter.com/trends/dreamland-koffucha.md)