# Optimized Athletic Nutrition Shakes Koia Strawberry Elite +Creatine Has 1,000mg of Creatine By Michael Hemsworth | Published 2026-02-05 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/koia-strawberry-elite-creatine References: [bevnet](https://www.bevnet.com/news/2026/koia-expands-elite-line-with-creatine)  The [Koia Strawberry](https://www.trendhunter.com/trends/plantbased-protein-shakes1) Elite +Creatine shake is an optimized athletic nutrition refreshment that's formulated to hit a number of nutritional must-haves amongst today's nutrient-minded consumers. The [plant-based shake](https://www.trendhunter.com/trends/koia-kids) features 32-grams of complete protein along with 1,000mg of creatine to position it as a great option for supporting muscle recovery, strength training and sustained energy. The shake also has prebiotic fiber in the mix to give it a gut-friendly recipe, while also being made with avocado oil and no seed oils to give it a brain nutrition-friendly recipe. CEO Chris Hunter commented on the Koia Strawberry Elite +Creatine shake saying, "We're always looking for ways to give people more reasons to love their protein—better flavors, more functional benefits, and more occasions throughout the day to meet their nutritional goals. Creatine has quickly become an important part of that equation for both men and women. Following the launch of Protein [Pop](https://www.trendhunter.com/trends/awake-pop) and with Elite emerging as our fastest-growing line in just one year, Strawberry Elite +Creatine felt like a natural evolution and an exciting new first for the brand." ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 64% | Activity: 68% | Freshness: 65% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Personalized Nutritional Solutions:** As consumers increasingly prioritize specific dietary needs, customizable nutrition plans could redefine meal planning convenience and efficacy. - **Functional Food and Beverage:** The integration of ingredients like creatine and prebiotic fiber in everyday products is changing how consumers perceive functional food benefits. - **Gut-brain Health Connection:** Products that simultaneously support gut and brain health present an opportunity for innovation in holistic wellness. ### Industries Being Reshaped - **Sports Nutrition:** The sports nutrition industry is seeing a shift towards plant-based formulations with enhanced performance benefits appealing to a broader audience. - **Functional Beverages:** Functional beverages fortified with unique ingredients like creatine are disrupting traditional beverage categories and tapping into the fitness market. - **Health and Wellness:** An increasing demand for products with dual benefits for both physical and cognitive health is influencing new product development in the health sector. ## Related on Trend Hunter - [Mind-Body Creatine Beverages](https://www.trendhunter.com/trends/createa-mighty-mango.md) - [Prebiotic Protein-Rich Sodas](https://www.trendhunter.com/trends/koia-protein-pop.md) - [All-In-One Strawberry Shakes](https://www.trendhunter.com/trends/allinone-nutrition-shake.md) - [Nutritionally Complete Blueberry Shakes](https://www.trendhunter.com/trends/bol-blueberry-power-shake.md) - [Single-Serve Liposomal Creatines](https://www.trendhunter.com/trends/cymbiotika-1.md) - [Protein-Packed Juice Cleanses](https://www.trendhunter.com/trends/nkter-juice-bar-and-koia.md) - [Cereal-Flavored Creatine Powders](https://www.trendhunter.com/trends/alani-whey-protein-creatine-cereal.md) - [Professional Prepackaged Protein Shakes](https://www.trendhunter.com/trends/muscle-milk-pro.md) - [Kid-Friendly Protein Shakes](https://www.trendhunter.com/trends/warrior-kid.md)