# Subtle Swedish Supercars The Koenigsegg One: 1 Promises Horsepower Equivalent to Its Weight By Michael Hines | Published 2013-06-05 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/koenigsegg-one-1 References: [carbuzz](http://www.carbuzz.com/news/2013/6/3/Koenigsegg-One-1-Images-Emerge-7714621/) & [koenigsegg](http://www.koenigsegg.com/) Supercar aficionados are going to want to take a seat before checking out the [Koenigsegg](https://www.trendhunter.com/trends/koenigsegg-sadairs-spear) One: 1. Images of the Swedish supercar recently leaked, showing a carbon fiber-covered speedster that will reportedly be able to deliver one horsepower for every one kilogram it weighs. Hence the name, One: 1. The center of the Koenigsegg One: 1 sports a checkerboard pattern which may not (we can dream) make it to production. All in all, the rest of the rendering looks outstanding. The aerodynamic body and oversized wing scream speed, and if Koenigsegg can tune the car to the heights that its name suggests, then the [Bugatti](https://www.trendhunter.com/trends/bugatti-bolide) [Veyron](https://www.trendhunter.com/trends/bo-the-turbo) may be given a run for its money. (The Veyron currently holds the title of world's fastest production car.) Here's hoping the leak prompts the company to release official images soon. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 32% | Activity: 37% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Lightweight Design:** There is a trend towards supercars with lightweight designs that maximize horsepower relative to weight. - **Aerodynamic Features:** Supercars are incorporating advanced aerodynamic features to increase speed and performance. - **Electric Power:** Electric power is becoming increasingly common in supercars, offering a quieter, more sustainable alternative to gasoline engines. ### Where This Applies - **Automotive Manufacturing:** Automotive manufacturers can incorporate new lightweight materials and advanced aerodynamics to increase speed and performance in their vehicles. - **Electric Vehicle Production:** Companies can develop high-performance electric vehicles that offer a more sustainable alternative to traditional gasoline-powered supercars. - **Advanced Materials:** The development of new lightweight materials and composites can enable companies to build faster, more efficient vehicles with greater performance capabilities. ## Related on Trend Hunter - [Ultra-Advanced Sports Cars](https://www.trendhunter.com/trends/koenigsegg-sadairs-spear.md) - [Modern Swedish Hypercars](https://www.trendhunter.com/trends/cc850.md) - [Four-Seat Hybrid Hypercars](https://www.trendhunter.com/trends/gemera.md) - [Teardrop-Shaped Hypercars](https://www.trendhunter.com/trends/koenigsegg-1.md) - [Industry-Leading Hybrid Supercars](https://www.trendhunter.com/trends/mclaren-w1.md) - [Lightweight Electric Hypercar Engines](https://www.trendhunter.com/trends/koenigsegg-quark.md) - [Reimagined Road-Legal Supercars](https://www.trendhunter.com/trends/roadlegal-supercar.md) - [Exclusive Luxury Supercars](https://www.trendhunter.com/trends/ultra-car.md) - [Hybrid-System Futuristic Hypercar Concepts](https://www.trendhunter.com/trends/mercedesamg-one.md)