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# Waterproof Adjustable Illumination eReaders
The Kobo Forma eReader is Optimized for Travel

By Michael Hemsworth | Published 2018-10-04 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/kobo-forma
References: [geeky-gadgets](https://www.geeky-gadgets.com/kobo-forma-e-reader-03-10-2018/) & [us.kobobooks](https://us.kobobooks.com/collections/ereaders/products/kobo-forma)

The Kobo Forma eReader has been unveiled by [Rakuten Kobo](https://www.trendhunter.com/trends/kobo-ereader) as its latest device that is sure to be a hit amongst travelers who are seeking out a way to enjoy their favorite titles without worry when on the road.

The eReader boasts a waterproof design that can be submerged in up to a meter of water for an hour without showing signs of damage, while the lightweight aesthetic won't weigh down your bag. The device has 8GB of internal storage, the [ComfortLight PRO](https://www.trendhunter.com/trends/rakuten-kobo-clara-bw) illumination system for customized lighting and a 1,200mAh battery pack to keep it running for weeks on a single charge.

The Kobo Forma eReader also boasts TypeGenius functionality, which lets users customize the look and style of the font.

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 4% | Activity: 15% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Key Themes Behind This Trend

- **Waterproof Ereaders:** Opportunity for eReader manufacturers to cater to travelers who want to enjoy their favorite books without worrying about water damage.
- **Adjustable Illumination:** Opportunity to develop eReaders with customizable lighting options to enhance reading experience in various environments.
- **Travel-optimized Devices:** Opportunity to create electronic devices specifically designed for travel, focusing on lightweight and durable features.

### Where This Applies

- **Ereader Manufacturing:** The eReader industry can capitalize on the trend of waterproof and adjustable illumination features to attract more customers and expand their market.
- **Travel Gear:** Manufacturers of travel gear can explore partnerships with eReader companies to offer waterproof and lightweight eReaders as part of their travel product offerings.
- **Digital Publishing:** Digital publishers can adapt to the increasing demand for eReaders with travel-friendly features by optimizing their book formats and collaborating with eReader manufacturers for better user experiences.

## Related on Trend Hunter

- [Waterproof Eco-Conscious eReaders](https://www.trendhunter.com/trends/kobo-clara-2e.md)
- [Sleek Color-Display E-Readers](https://www.trendhunter.com/trends/rakuten-kobo-clara-bw.md)
- [Waterproof E-Readers](https://www.trendhunter.com/trends/glowlight-4-plus.md)
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- [Stylus-Friendly Note-Taking eReaders](https://www.trendhunter.com/trends/kobo-elipsa-pack-ereader.md)
- [Hybrid eReader Tablet Devices](https://www.trendhunter.com/trends/durobo-krono.md)
- [Stylus-Friendly eReader Tablets](https://www.trendhunter.com/trends/kobo-elipsa-2e.md)
- [Vibrant Low-Power eReaders](https://www.trendhunter.com/trends/pocketbook-viva-ereader.md)
