# Basketball Star Reality Shows 'The Players' Will Feature a Kobe Bryant Reality TV Appearance By Jana Pijak | Published 2016-06-22 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/kobe-bryant-reality-tv References: [awfulannouncing](http://awfulannouncing.com/2016/kobe-bryant-to-appear-on-chinese-reality-tv-basketball-show.html) A newly announced Kobe Bryant reality TV appearance is said to air in China, the home of one of the star's largest fan bases. 'The Players,' a Chinese reality TV show centering around the [game of basketball](https://www.trendhunter.com/trends/lego-play-arena) and its greatest icons will feature a cameo by Bryant who recently retired after winning [18 All-Star titles](https://www.trendhunter.com/trends/allstar-20) during his career. "The show will put celebrity contestants in basketball-related challenges against teams made up of rival players like Mongolian strongmen, wheelchair athletes, Thai warriors and even South Korean warriors." Inspired by similar competitive game shows, this celebrity-studded series challenges [basketball greats](https://www.trendhunter.com/trends/lebron-james-doll) while spotlighting the talents of athletes that often don't get the same recognition and fame. The Players' Kobe Bryant reality TV appearance is not only a way to garner national ratings but is likely to lead to interest from an international audience as well. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 15% | Activity: 45% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) ## Key Themes ### What's Driving This Trend - **Celebrity Reality TV Shows:** Disruptive Innovation Opportunity: Exploring the concept of celebrity reality TV shows in different industries such as music, fashion, and cooking. - **Sports Reality TV Shows:** Disruptive Innovation Opportunity: Creating sports reality TV shows that showcase diverse athletes and their skills in various sports such as soccer, rugby, and track and field. - **Cross-cultural Reality TV Shows:** Disruptive Innovation Opportunity: Developing reality TV shows that bring together contestants from different cultures and countries to compete in challenges that celebrate diversity and promote unity. ### Who This Affects Most - **Entertainment Industry:** Disruptive Innovation Opportunity: Introducing new formats and concepts for reality TV shows to engage audiences and attract sponsors/advertisers. - **Sports Industry:** Disruptive Innovation Opportunity: Creating innovative sports-related content that showcases the talent and dedication of athletes from different disciplines, increasing their exposure and fan base. - **Broadcasting Industry:** Disruptive Innovation Opportunity: Exploring partnership opportunities with international markets to distribute and promote reality TV shows that cater to global audiences and expand viewership. ## Related on Trend Hunter - [Game-Worn Sneaker Auctions](https://www.trendhunter.com/trends/nike-kobe-4-protro.md) - [Athlete-Honoring Apparel Lines](https://www.trendhunter.com/trends/halo-2.md) - [Basketball League-Inspired Metaverses](https://www.trendhunter.com/trends/nbpa-metaverse.md) - [Basketball Athlete-Honoring Figurines](https://www.trendhunter.com/trends/gold-collection.md) - [Large-Scale Basketball Events](https://www.trendhunter.com/trends/foot-locker-takeover.md) - [Virtual Basketball Playoff Apps](https://www.trendhunter.com/trends/pixel-arena.md) - [Reimagined Holiday Spots](https://www.trendhunter.com/trends/nba-jingle-hoops.md) - [Athlete-Backed Game Consoles](https://www.trendhunter.com/trends/lebron-james-game-console.md) - [Star Motif Performance Footwear](https://www.trendhunter.com/trends/allstar-20.md)