# Video Storytelling Apps Andrew Jarecki's KnowMe App was Inspired by a Murderous Docu-Series By Alyson Wyers | Published 2016-01-22 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/knowme-app References: [fastcocreate](http://www.fastcocreate.com/3055633/the-filmmaker-who-brought-you-the-jinx-has-a-new-storytelling-app?partner=rss) & [knowme](http://knowme.com/app) From the filmmaker behind the immensely popular [HBO](https://www.trendhunter.com/trends/ultra-shortthrow-4k-projector) mini-series The Jinx, the KnowMe app is a new video storytelling app. The smartphone application was created by Emmy Award winner Andrew Jarecki. Inspired by accused murderer Robert Durst and his desperation to share his story, Jarecki created a mobile solution for others to share their stories. Launching today, the KnowMe app is described as "the easiest way to make a video using all the media on your phone and the Internet." Users are enabled to create and edit more personal stories, and hopefully feel more understood. People can add photos and video together and easily add voiceover or music. Video stories can be up to 3 minutes long, which bridges the gap between the ephemeral [Snapchat](https://www.trendhunter.com/trends/director-mode) and longer form platforms like [YouTube](https://www.trendhunter.com/trends/recipe-apps). ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 42% | Activity: 76% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Video Storytelling:** Opportunity for businesses to develop innovative video storytelling platforms that allow users to create and share personal narratives. - **Mobile Apps:** Mobile app developers can tap into the growing demand for user-friendly video editing apps that integrate various media formats. - **Personal Communication:** The rise of video storytelling apps presents an opportunity for businesses to facilitate more personal and emotionally engaging modes of communication. ### Where This Applies - **Entertainment:** The entertainment industry can leverage video storytelling apps to create immersive and interactive experiences for audiences. - **Social Media:** Social media companies can enhance their platforms by integrating video storytelling features, furthering user engagement and monetization opportunities. - **Marketing and Advertising:** Marketers and advertisers can utilize video storytelling apps to craft more compelling and authentic brand narratives that resonate with consumers. ## Related on Trend Hunter - [Visual Timelapse Apps](https://www.trendhunter.com/trends/selfiestory.md) - [Interactive Movie-Making Apps](https://www.trendhunter.com/trends/moviemaking-app.md) - [Social Vlogging Apps](https://www.trendhunter.com/trends/vlogging-app.md) - [Digital Legacy Storybooks](https://www.trendhunter.com/trends/autobiographer.md) - [AI Storytelling Apps](https://www.trendhunter.com/trends/the-hero-in-you.md) - [Digital Memory Journals](https://www.trendhunter.com/trends/my-story.md) - [Trailer-Making Life Apps](https://www.trendhunter.com/trends/moments.md) - [Time-Lapse Content Apps](https://www.trendhunter.com/trends/timelapse-content.md) - [AI-Powered Storytelling Travel Apps](https://www.trendhunter.com/trends/journi.md)