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# Underwear Greeting Cards
Knickermail Underwear Greeting Cards Send Panties

By Elsa Blaine | Published 2010-12-29 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/knickermail-underwear-greeting-cards
References: [springwise](http://www.springwise.com/fashion_beauty/knickermail/) & [shop.knickermail](http://shop.knickermail.com/)

"Love Through the Letterbox" is the tagline of Knickermail underwear greeting cards, a new company that sends [sexy designer undies](https://www.trendhunter.com/trends/hanky-panky) in the post instead of run-of-the-mill cards.

Each Knickermail underwear greeting card's shipment is accompanied by a [gift card](https://www.trendhunter.com/trends/gift-card-greetings) with your choice of 3 witty prewritten messages, or you can choose to include your own personal [panty note](https://www.trendhunter.com/trends/mothers-day-card-collection). Check out some of the Knickermail underwear greeting cards options in the gallery.

**Implications** - Consumers will be drawn to products through which they are able express themselves to others in a humorous or lighthearted manner. Businesses that provide unconventional ways to express individuals' personalities or feelings will see large returns.

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 54% | Activity: 81% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear)

## Key Themes

### Key Themes Behind This Trend

- **Personalized Gifting:** Offering unconventional ways for consumers to express their personalities or feelings through personalized gifts is a growing trend.
- **Fashion E-commerce:** Offering unique and creative fashion products through e-commerce platforms is a growing trend for disruptive innovation.
- **Novelty Humor:** Providing novelty humor products that add an element of surprise to gift-giving occasions is a growing trend.

### Where This Applies

- **Greeting Cards:** Greeting card companies can disrupt the market by offering unique and personalized gifting options that go beyond the traditional paper card.
- **Apparel and Fashion:** Fashion companies can create unique and creative products that offer a surprise element to their customers' shopping experience.
- **E-commerce:** E-commerce platforms can offer engaging and personalized options for gift-giving occasions, enhancing the customer's online shopping experience.

## Related on Trend Hunter

- [Greeting Card Kiosks](https://www.trendhunter.com/trends/greeting-card-kiosk.md)
- [His-and-Her Underwear](https://www.trendhunter.com/trends/upside-down-heart.md)
- [Valentine's-Inspired Period Panties](https://www.trendhunter.com/trends/modibodi.md)
- [Dirty-Resembling Luxe Undergarments](https://www.trendhunter.com/trends/dirty-willy-underwear.md)
- [Confidence-Focused Underwear Ranges](https://www.trendhunter.com/trends/knix-valentines-day-edit.md)
- [Phygital Greeting Cards](https://www.trendhunter.com/trends/gift-card-greetings.md)
- [Hybrid Mail Services](https://www.trendhunter.com/trends/better-letter-card-co.md)
- [Unconventional Valentine Cards](https://www.trendhunter.com/trends/happy-disingenuous-romance-day-valentine-card.md)
- [Colorful Undergarment Sets](https://www.trendhunter.com/trends/hanky-panky.md)
